Hansa and Zinger Launch Plush-TV In-store Signage to Retailers

ZINGER DIGITAL SIGNSHansa North America launched of their new Plush-TV signage channel to its more than 900 retail dealers in the U.S. and Canada. Plush-TV is an in-store entertainment channel, branded for each retailer, and shown to their shoppers. Hansa features more than 5,000 designs of individually handcrafted, realistic animals. Hansa’s products are sold worldwide in collectables and gift  shops, museums, toys stores, zoos, and retailers, such as FAO Schwartz.

Plush-TV’s entertaining and educational content is focused on the animal kingdom in their natural habitat. Plush-TV was developed by Zinger Digital Signs. Zinger customizes Plush-TV signage for each retailers’ requirements. Zinger brands with each retailer with banners, advertisements, and interactive content. Plush-TV also showcases each retailer’s Hansa store inventory. Shoppers can interact with the Plush-TV using QR codes and texting. Zinger Digital Signs manages the content and equipment for each retailer.

Hansa’s Plush-TV enables retailers to communicate directly with their in-store shoppers, leading to increase revenues, while improving their store brand. Retailers can promote anything , including competing plush animal brands.

Hansa uses Zinger’s wireless, Sign-Stick media player for its Plush-TV signage. Once the Sign-Stick is attached to an HDMI connection, it is ready to play. Zinger Digital Signs also offer retailers a variety of flat panels displays for positioning on counters, walls, and storefront windows for 24/7 marketing.

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @hashtagtrendy.

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