Archive for January, 2011
| Newer Entries »This post was written by Elizabeth A. Reid
Rio Toys, Books, a Video Game, and More to Hit Stores This Spring
Tuesday, January 11th, 2011
Twentieth Century Fox Consumer Products has announced its initial line up of products based on the upcoming 3-D animated comedy adventure film, Rio. The merchandising program will include a range of toys, video games, apparel, and books, and will kick-off in mid-March before the theatrical release of the film on April 15.
The ToyQuest Rio toy line will include a colorful selection of 3.75-inch mini figures, 8-inch basic plush, and 10-inch talking plush and beanies. Signature items will include a 9-inch interactive plush and a 7-inch walking and talking plush. The line will be available exclusively at Toys “R” Us stores and Toysrus.com.
THQ’s Rio video game will be available at Toys “R” Us and other retailers just days before the movie’s release. The party-style video game contains 40 mini-games and features the movie’s characters.
Tags: HarperCollins, Rio, THQ, ToyQuest, Twentieth Century Fox Consumer Products
Posted in Licenses, New Products, News | 1 Comment »
This post was written by Elizabeth A. Reid
Wild Creations Places QR Codes on Packaging
Monday, January 10th, 2011
Wild Creations’ products will now feature Quick Response scanner codes to help customers make informed purchasing decisions. Quick Response (QR) codes can be scanned by most smart phones using free, downloadable applications. Shoppers will be able to scan the image of the QR code (like the one above), and then will be whisked away via their mobile devices to different websites where they can read customer or media reviews, see YouTube videos, check out awards, and more. The codes will be available on Wild Creations’ toy boxes.
Tags: QR codes, Quick Response, smart phones, Wild Creations
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This post was written by Jackie Breyer
This post was written by Jackie Breyer
This post was written by Elizabeth A. Reid
Generator Rex Costumes to Come from Rubie’s
Friday, January 7th, 2011
Rubie’s Costume Co., Inc. has signed a deal for Halloween costumes based on the action-adventure series Generator Rex. The upcoming Generator Rex costume line will be for kids and will be based on the most popular characters from the television show, such as Rex and his evil counterpart Van Kleiss. Rubie’s Costume Co. signed the deal with Cartoon Network Enterprises (CNE).
Tags: Generator Rex, Halloween, Rubie's Costume Company
Posted in Licenses, New Products, News | 1 Comment »
This post was written by Elizabeth A. Reid
iCarly Actor Premieres Healthy Recipe Cards for Kids
Friday, January 7th, 2011
KewlBites.com, an interactive website about healthy eating created by actor Reed Alexander from Nickelodeon’s iCarly, has premiered its first deck of 25 recipe cards for kids called Kewl Cards.
The cards feature a variety of healthy recipes for breakfast, lunch, dinner, and for sides and snacks. Recipes include dishes such as Kewl Leaning-Tower-of-Veggie-Lasagna, Kewl Yet Warm Three Bean Turkey Chili, and a Kewl Cranberry Compote Smoothie.
KewlBites.com also offers other healthy eating tips such as how to eat well, the importance of exercise, and more of Alexander’s healthy recipes. The cards retail for $14.95. For more information, visit KewlBites.com.
Tags: healthy eating, iCarly, Kewl Cards, KewlBites.com, Nickelodeon, recipes
Posted in New Products | No Comments »
This post was written by Elizabeth A. Reid
Scribble Mats Redesigns and Relocates
Wednesday, January 5th, 2011
Scribble Mats has redesigned its line and has relocated to a bigger space for the new year. The company has moved to a 200,000-square-foot facility in Bristol, Penn.
In February, Scribble Mat’s sister company, Scribble Town, will launch two new websites, wescribble.com and scribbleshop.com. Wescribble.com will offer crafts, activities, and coloring sheets available for free download. Scribbleshop.com will launch as an online shopping website where visitors can find art and craft supplies, including books, kits, and more.
Tags: Scribble Mats, Scribble Town
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This post was written by Jackie Breyer
Artist Alex beard Launches Impossible Puzzles Contest at Borders
Wednesday, January 5th, 2011
Artist Alex Beard announces the second annual Alex Beard Impossible Puzzles Contest. This contest encourages people to think outside the box and challenge their creativity.
Most puzzles have interlocking pieces that fit together, and some have evolved to 3D versions and computer adaptations, but the end goal remains the same: to recreate the picture on the front of the box. Alex Beard’s line of Impossible Puzzles combats the theory that a puzzle can only result in one picture. The Alex Beard Impossible Puzzles contest encourages people to create their own puzzle art based on original works by Beard. In other words, the final result should not mirror the picture on the box cover. Each puzzle piece can be rearranged into a new composition, a new outline, a new image—a work of art of the puzzler’s very own. In the Impossible Puzzles collection, some shapes have common outlines, so there is more than one choice for what can fit. The pieces do not snap into each other, but settle beside one another instead, making the puzzle exponentially more challenging. While there is actually only one correct piece that combines with its neighbors to assemble the puzzle as intended, the pieces can be combined in infinite ways to create new puzzles and new shapes.
To enter, go to a local Borders book store and find the Alex Beard Impossible Puzzles display. Then, create your puzzle art based on Beard’s brand new “Red Peacock” puzzle right there at Borders or purchase a “Red Peacock” puzzle and create your masterpiece at home. Once you’ve finished creating your work of art, go to www.alexbeardimpossiblepuzzles.com, fill out the submission form, and upload your photo. All entries must be received by 11:59 p.m. EST on March 7, 2011. One Alex Beard Impossible Puzzles Contest grand prize winner will receive a new, original Alex Beard painting inspired by the winning entry. Twenty-five runners-up will each receive a signed copy of an Alex Beard Impossible Puzzle. Prize winners will be selected based on creativity and adherence to theme by Alex Beard.
Tags: Alex Beard, Borders, contest, Impossible Puzzles
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This post was written by Elizabeth A. Reid
Mookie Toys Signs Three-Year Toy Licensing Deal for The Jungle Book
Tuesday, January 4th, 2011
UK-based Mookie Toys, Ltd. has signed an exclusive toy licensing deal with DQ Entertainment PLC for DQE’s 3-D animated series, The Jungle Book. The deal will last for a three-year period and will cover outdoor play and balls. According to StockMarketWire.com, toy merchandise will include wheeled bicycles, tri-scooters, tricycles, balance bikes, sit ’n rides, play balls, outdoor activity centers, slides, and more.
Mookie acquired the licensing rights for the UK, Republic of Ireland, and the Channel Islands through DQE’s licensing agent, Copyright Promotions Licensing Group (CPLG).
Tags: Copyright Promotions Licensing Group, DQ Entertainment, Mookie Toys, The Jungle Book
Posted in Licenses, News | 1 Comment »
This post was written by Elizabeth A. Reid
New “Touch & Tilt” Line of iPad Book Apps by Scholastic is Released
Monday, January 3rd, 2011
Scholastic Media has introduced its “Touch & Tilt” line of iPad book applications, available for purchase on the iTunes App Store. The interactive storybook applications include I Love You Through and Through, based on Scholastic’s book by Bernadette Rosetti-Shustak and illustrated by Caroline Jayne Church; The Magic School Bus: Oceans, based on the Scholastic book The Magic School Bus: On the Ocean Floor by Joanna Cole and illustrated by Bruce Degen; and Go, Clifford, Go!, based on the Scholastic book series by Norman Bridwell.
Each application allows kids to read and play independently on the iPad and also brings the book to life. For more information, visit www.scholastic.com/apps/.
Tags: app, book, interactive book, ipad, Scholastic, Scholastic Media
Posted in New Products, News | 1 Comment »
