YouTube Star Toby Turner Joins ‘Annoying Orange’

April 27, 2012 By

Collective Digital Studio announced that YouTube star Toby Turner is joining the cast of the highly anticipated television series, Annoying Orange. Known as Tobuscus to his fans, Turner has gained a huge following through his comedy videos, including literal trailers, LazyVlogs, and the web series “Cute Win Fail.” Turner will join co-creators Dane Boedigheimer and Tom Sheppard on the new series that follows Orange and his band of produce buddies as they travel through time in a magical fruit cart. The series will air on Cartoon Network this summer.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.”

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Jazwares Named Master Toy Licensee for Regular Show TV Series

April 26, 2012 By

Jazwares has been awarded the master toy license for Cartoon Network’s Regular Show. The animated comedy follows best friends Mordecai, a six-foot-tall blue jay, and Rigby, a hyperactive raccoon, on their adventurous journeys as irresponsible groundskeepers at a park.
Jazwares’ Regular Show line will include pull-string plush with sound as well as figures with interactive features. Jazwares will also release a line of Regular Show novelty items, including sunglasses and pullback vehicles. The entire line will be available this fall.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.”

Filed Under: Licenses, New Products, Uncategorized Tagged With: , ,

Sony Announces Licensing Program for Men In Black 3

April 26, 2012 By

Sony Pictures Consumer Products (SPCP) has inked deals with multiple partners around the globe in time for the release of Men In Black 3 on May 25. For global deals, SPCP has teamed up with Activision for video games across multiple platforms; Gameloft for mobile games; SEE for an online game; and Sony Computer Entertainment Europe for digital costumes within the existing Little Big Planet game.
Jakks Pacific, master toy licensee, has created action figures, accompanying accessories, and more. GreenLight has created die-cast MIB cars and vehicle model kits. In collectibles, Enterbay has figurines, Factory Entertainment is making replicas of props and gadgets, Kotobukiya has created PVC statues, and Studio Art & Technology is also making prop replicas. Other licensees have signed on for apparel and accessories.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

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Spin Master to Release Traditional Games Based on Temple Run

April 26, 2012 By

Spin Master Games and Imangi Studios have teamed up to deliver Temple Run, a popular app for iOS and Android phones, to mass retails stores this fall. As part of a global licensing agreement, initiated and brokered by Dimension Branding Group (DBG), Spin Master Games will capture the essence of Temple Run’s mobile gaming in traditional games, including card and board games with electronic features. Temple Run has been downloaded more than 60 million times, and was recently named one of Time Magazine’s Top 30 Apps to download.

This post was originally written by Elizabeth A. Reid and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

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Marvel and Toys “R” Us Assemble Retail Experience

April 26, 2012 By

Marvel Entertainment and Toys “R” Us have teamed up to create a retail experience in support of the summer blockbuster film Marvel’s The Avengers, in theaters May 4. Toys “R” Us has unveiled in-store boutiques dedicated to the multi-character movie event in nearly 600 stores across the country.

Located at the front of every Toys “R” Us store in the U.S., fans can find boutiques showcasing Iron Man, Captain America, Thor, The Incredible Hulk, Black Widow, and Hawkeye. Toys “R” Us Times Square is showcasing products based on the heroes in a dedicated boutique on Level Two.

Marvel has developed a worldwide licensing and merchandising campaign in support of the film. The in-store boutiques feature a collection of toys, including action figures, R/C vehicles, role-play items, and play sets, based on the film and its Marvel Super Hero all-stars. Two assortments of Marvel Universe Collector Base action figures are exclusively available at Toys “R” Us stores and online.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Filed Under: Licenses, New Products, News Tagged With: , ,

CPSC Prevents More Than 647,000 Hazardous Toys from Reaching U.S. Consumers

April 25, 2012 By

The U.S. Consumer Product Safety Commission (CPSC) announced that it has prevented more than a half million potentially dangerous imported products from reaching consumers during the first quarter of this year. Working with U.S. Customs and Border Protection (CBP) agents, the two organizations screened more than 2,900 imported shipments at ports of entry in the U.S., preventing more than 240 unique SKUs (in total, 647,000 units) from reaching consumers between October 1-December 31, 2011. Topping the list of products stopped were children’s products containing levels of lead exceeding the federal limits, toys and other articles with small parts that present a choking hazard, and toys and child care articles with banned phthalates.

This post was originally written by Elizabeth A. Reid and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

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CMOM Honors Learning Resources with Corporate Leadership Award

April 25, 2012 By

The Children’s Museum of Manhattan (CMOM) has selected Learning Resources, Inc. as the first recipient of the Corporate Leadership Award. Learning Resources, an Illinois-based company, is a leading manufacturer of innovative, hands-on educational toys engage children and support individual learning style. Since its inception in 1984, the company has dedicated itself to designing products that enable both parents and teachers to go beyond traditional instruction.

“Learning Resources shares CMOM’s educational values and pedagogies, with an emphasis on the importance of early childhood education, family learning, and providing interactive tools and resources for all children across the learning spectrum,” said Andrew Ackerman, CMOM’s executive director. “By honoring their innovative work and passion for educating children, we are reminded of the importance of our work and are reinvigorated in the process.”

Rick Woldenberg, CEO of Learning Resources, will accept the award at CMOM’s bi-annual Spring Benefit on May 21.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

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Ruckus Media Group Releases Hasbro-Branded E-Books

April 25, 2012 By

Hasbro Licensing has entered a digital publishing partnership with Ruckus Media Group to create e-books based on Hasbro brands, including Transformers Prime, My Little Pony, and Chuck and Friends. Each series contains three different levels of reading to challenge young readers.

Consumers can currently download three free titles, one from each brand, at the iTunes App Store. Additional titles will carry an approximate retail price of $3.99 each, or $5.99 for two. Ruckus Media Group will also offer a six-month subscription of $24.99 that gives parents access to the entire Ruckus e-book content library, as well as reading assessment benchmarking and reporting tools for parents.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Filed Under: 3-5, 6-8, 9 and up, Licenses, News Tagged With: , , , , , , ,

B Kids Now Available at BuyBuyBaby

April 24, 2012 By

B Kids, a new line of toys designed for newborns, infants, and toddlers, is now available at BuyBuyBaby.com. Launched by Blue Box Toys, the line was developed with early childhood experts with the aim to build key sensory, physical, and learning skills. The products range from play stations to stuffed animals to games. The new line ranges in price from $20 to $60.

Play'n Grow Playstation

Toss 'n Turn Elephant Hoop

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.”

Filed Under: 0-2, New Products, News Tagged With: , ,

StinkyKids: The Musical Adds Show Dates

April 24, 2012 By

StinkyKids: The Musical, a theatrical production based on the StinkyKids children’s book series, has been extended through May. The play follows StinkyKid Britt as she tries to work her way out of a sticky situation (literally—she gets gum in her hair).

The additional performances will take place at Theatre 80 (80 St. Marks Place between First and Second Avenue) in New York City. The performances are scheduled each Saturday at 1:00 p.m. from May 12-26. Tickets can be purchased through Vital Theatre.

This post was originally written by Leah Rocketto and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.

Filed Under: 0-2, 3-5, 6-8, 9 and up, News Tagged With: ,
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