Six-Year-Old from Ohio Creates Winning Outfit for Super Lottie

Oct9.LottieUK toymaker Arklu has announced the winning design for its Lottie doll superhero competition, which was part of a campaign launched to demonstrate that girls can be superheroes, too. The contest was independently judged by the Brave Girls Alliance.

The winning design was inspired by 6-year-old Lily from Ohio. As part of her entry, Lily was asked to define Super Lottie’s abilities. She said Lottie’s superpowers should include “the power to be anything, to do anything, and to make the world a better place. She is unique and special in her own way.”

The set marks the first time that a crowd-sourced design by a child has gone into commercial production.

Lottie dolls were created with a focus on maintaining wholesome characteristics. The dolls have a healthy, childlike body shape, wear childlike clothing (no make-up, high heels, or tattoos), and represent wholesome pastimes. This year, Arklu also introduced a range of dolls exploring gender-empowering, adventurous themes.

Lottie’s new outfit and a matching kids costume inspired by Lily’s design are available now.

About the author

Alexis Willey

Alexis Willey

Alexis Willey is an editorial intern at Adventure Publishing Group. She assists the editors on leading trade magazines The Toy Book and The Licensing Book and online at toybook.com and licensingbook.com. She also contributes to the weekly e-newsletters The Licensing Report and The Toy Report. Alexis spends her time (and money) going to concerts, city hopping, and shamelessly taking pictures of her food. When she isn’t making “just one more” cup of coffee, she’s probably working on her university’s literary magazine and getting really geeky about words and design. Follow her travels and strange commentary on Twitter and Instagram: @alexisrwilley.

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