Technavio analysts forecast the global inflatable toys market to grow to $5.72 billion by 2021.
The research study by Technavio on the global inflatable toys market for 2017-2021 provides detailed industry analysis based on sector (commercial sector and residential sector) and geography (the Americas, APAC, and EMEA). Technavio defines inflatable toys as objects that are inflated with air, hydrogen, helium, or nitrogen. They are used for leisure activities and entertainment. The Americas generate the highest revenue for the global inflatable toys market, and is likely to experience high growth rates over the forecast period.
Technavio analysts found that an increase in the population of children, growing spending capability of customers, and affordable pricing of inflatable toys are contributing factors to the growth of the inflatable toys market.
Companies like DGL Toys are staying ahead of this trend. DGL, a division of DGL Group, recently acquired iPlush’s patented technology for inflatable soft toys. The new Inflate-a-Mals are inflatable soft toys that are custom designed to depict favorite characters, animals, seasonal icons, and lifelike superheroes. Items in the line come in assorted sizes, ranging from 2 to 6 feet in height, and are customized to be lightweight, machine washable, hypoallergenic, soft, and durable.
