TIF Hosts Annual Play Your Part LA Event

PYPLA_TRThe Toy Industry Foundation (TIF) in partnership with National Court Appointed Special Advocate Association (National CASA) hosted the annual “Play Your Part LA” event, with nearly 300 toy industry volunteers. More than 60,000 toys were donated to kids in foster care throughout Southern California and across 10 states.

About 50 toy companies participated in the event, through either a toy donation, sponsorship, or volunteer effort, including Jakks Pacific, Mattel, and Spin Master. Industry-wide volunteers sorted toys and wrote letters of support at “inspiration stations.” These toys and letters were placed in special care packages that are being shipped to 50 National CASA chapters.

Since partnering with National CASA in 2013, the Toy Industry Foundation has provided $3.5 million in toys to benefit 350,000 foster children served by National CASA programs. Additionally, the Foundation has provided $1 million in grant funding to National CASA, enabling them to recruit and train needed CASA volunteers to stand up for the needs and rights of abused and neglected children.

The Toy Industry Foundation works year-round with partners and international charities to bring new toys and games to children who are impoverished, at-risk, in hospitals, in military families, and otherwise in need. To date, the Foundation has provided more than $200 million in toys to 23 million children in need.

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik was the Editor-in-Chief of The Toy Book from 2020-2022. She was also a Senior Editor at The Toy Insider and The Pop Insider.

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