Search Results for: psa

Safari Ltd.’s Wild Safari Gyropsaurus Wins Prehistoric Times’ Dinosaur of the Year

Safari Ltd. has received Prehistoric Times magazine‘s 2013 Dinosaur of the Year award for its Wild Safari Gyrposaurus. Prehistoric Times magazine caters to both retail stores and individual dinosaur enthusiasts. The magazine is celebrating its 20th year in distribution. The staff and the retailers that were canvassed gave strong support for the Gyrposaurus. Safari Ltd.’s Wild Life dinosaur collection features high-quality figures with a great amount of detail and accuracy. The company is a third-generation, educational toy company whose mission is to teach children the importance of nature and its conservation through the joy of...

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New Angelina Ballerina PSA Featuring Larry King

Apparently, Larry King has some moves. Check out this PSA of King, Nigel Lythgoe (executive producer of So You Think You Can Dance and American Idol), and kids’ character Angelina Ballerina promoting the health benefits of dance. Produced by Hit Entertainment and the Dizzy Feet Foundation, the PSA is part of the Dance 4 Your Life national health campaign launched by the Larry King Cardiac Foundation and the Dizzy Feet Foundation, aiming to get people dancing their way to a healthier...

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American Girl Debuts Custom Dolls

For the first time in American Girl history, kids can customize their own Truly Me doll from head to toe. Using the new online tool, kids can create their own designs with the options of face molds, skin tones and freckles, eye and hair colors, hair textures, new cuts and styles, and additional features such as earrings, hearing aids, glasses, braces, and more. Kids can also complete the personalization and choose from one of six exclusive outfits and accessory sets specificially created for these dolls. In addition to the cusom doll and outfit, the collection also includes an accessory set, a personalized keepsake box, a certificate to create a custom T-shirt, and a free six-month subscription to American Girl magazine. With the new experience, kids can create girl-sized products to go along with their doll outfits. The six design options include a doll tunic and leggings, a doll dress, a doll sport set, a doll tee, a girl tee, or a girl backpack. And, with a vast selection of themes, colors, patterns, and prints to choose from through the Create Your Own online tool, girls can tailor their creations to showcase their design talents and original style. The experience will go live on Aug. 8 online and at American Girl’s flagship retail locations in New York, Chicago, and Los...

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Enforcement Delayed for Suffolk County’s Toxic Free Toys Act

According to the TIA, enforcement has been delayed for the Toxic Free Toys Act of 2015, a law banning and criminalizing the sale of federally compliant toys and children’s products within Suffolk County, N.Y. On Nov. 29, the county’s Federal District Court ordered a stay of enforcement of the law, pending a court decision regarding a lawsuit filed by the Safe to Play Coalition in September. Due to the stay, there cannot be any enforcement leveled against federally compliant products—and the Suffolk County retailers that sell them—unless allowed by the court. The County Attorney has also indicated that they are in discussions with the Department of Health Services to ensure that Consumer Product Safety Commission (CPSC) accredited laboratories are used for future enforcements, as stated in the lawsuit and required under federal law. The Coalition’s lawsuit alleges that the Toxic Free Toys Act of 2015 is unnecessary, ineffective, and illegal because it bans and criminalizes the sale of toys and children’s products that meet federal safety laws under the Federal Hazardous Substances Act (FHSA) and the Consumer Product Safety Act (CPSA), including the heavy metal limits already set forth in the federally-mandated ASTM F963 Toy Safety Standard. The law also violates the Supremacy Clause of the United States Constitution. The Coalition’s lawsuit reaffirms the safety of toys sold in the county—and across the country—and asks for the law to be...

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Alex Brands Launches Lil Lockitz

Alex Brands launched Lil Lockitz, a line of custom lockets for kids to personalize. Kids can make necklaces, bracelets, and key chains with the lockets they design themselves. The initial collection features eight products, including Memory Studio, Best Friend Party Pack, which makes 18 lockets for necklaces, bracelets, and key chains; Selfie Set, with lockets featuring a selfie or photo with friends; Pets Set, which makes six lockets featuring kids’ favorite animals; Sweets Set, featuring sweet treat charms; and Vacay, Rock Star, or Juice Bar Set, with which kids can create three keepsake lockets, themed as their favorite vacation, rock ‘n roll, or fruit charms. The new Lil Lockitz items are available now at Toys “R” Us stores nationwide and online, Amazon, and other select...

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