ASPCA to Launch Toy Line with Commonwealth Toy & Novelty

The American Society for the Prevention of Cruelty to Animals (ASPCA) entered into an agreement with Commonwealth Toy & Novelty Co. Inc. to develop a line of plush toys and accessories. The line will aim to replicate the experience of adopting a shelter pet, bringing the ASPCA’s mission to a new generation of animal advocates. The line is set to launch by the end of the year.

Commonwealth Toy & Novelty Co. Inc. joins a robust roster of ASPCA licensees including Firestar Diamond Inc., American Greetings Corporation, Eyewear Inventions LLC, European Home Design Inc., and Williams-Sonoma Inc.’s PBTeen and West Elm brands.

About the author

Sierra McCleary-Harris

Sierra McCleary-Harris

Sierra McCleary-Harris is a senior editor at Adventure Publishing Group, editing and producing content for the Toy Insider, the Toy Book, and the Pop Insider. If she's not at her desk, you can find her somewhere doing a puzzle, losing it over the latest arts and crafts, or hanging out with her kitties Hazelnutz & Pepper Ann.

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