Although the American Specialty Toy Retailing Association (ASTRA) is still making its final counts, the organization expects to announce that its 2010 Marketplace & Academy had a record-breaking crowd. Early indications, says ASTRA, signal that this year’s crowd was 25 to 30 percent larger than last year.
The event, held June 13-16 in Providence, R.I., is the year’s largest gathering of the specialty toy industry. Next year’s ASTRA Marketplace & Academy will be held in June in Anaheim, Calif. Specific dates will be announced later.
