The New Product Nook at American Specialty Toy Retailing Association (ASTRA)’s 2018 Marketplace & Academy will feature more than 50 products, with nearly 20 that are launching at the show. The New Product Nook is located on the exhibit hall floor, and will include a variety of display structures and shelf talkers designed to serve as idea starters for ASTRA retailers.

Launched last year at the request of ASTRA members, the New Product Nook welcomed more than 400 visitors in its first year. Ninety percent of Marketplace & Academy attendees reported they found it to be a valuable new feature of the show.

ASTRA’s Marketplace & Academy will be held from June 10 to in New Orleans, with pre-conference sessions beginning June 8.

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik was the Editor-in-Chief of The Toy Book from 2020-2022. She was also a Senior Editor at The Toy Insider and The Pop Insider.

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