Aurora Announces Mid-Year Releases

Aurora World Inc., announced more than 75 new releases for its mid-year catalog. The catalog features Aurora’s new styles, from the best selling Fancy Pals line and Miyoni collection to holiday editions of Aurora’s handmade Raggedy Ann and Andy plush doll line created under license from Hasbro, Inc.

Miyoni Mom & Baby features six new two-piece sets of jungle and domestic animals. These include a panda with cub, a giraffe with calf, a lioness with cub, a polar bear with cub, an orange tabby with a kitten, and a golden lab with a puppy. Aurora’s Pet Packs are used to carry additional plush toys featured in the catalog, including the tiger, monkey, dolphin, unicorn, kitten, and clown fish. The backpacks are kid-sized and designed to resemble the specific plush animals environment. Shop for Aurora products and others online at http://shop.auroragift.com

This post was originally written by Lindsay Gordon and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.