Aurora World Inc., will donate thousands of new stuffed animals and baby products to K.I.D.S. (Kids in Distressed Situations), a charity that provides kid-essentials to children and teens who have been impacted by disaster, poverty, and tragedy. Hurricane Sandy hit close to home for Michael Kessler, Aurora’s SVP of sales and marketing who grew up in Cherry Hill, N.J. and spent summers in Ventnor, N.J.

Those who want to make a cash donation can text GIVE 8000 to 80088 to donate $10 to K.I.D.S. on your mobile phone bill. To make a larger donation, contact Cristina Morais at (212) 279-5493, ext. 204.