The Lego Ninjago Movie Video Game to be Released Same Day as Film

Name_year_Original_CMYK_LThe Lego Ninjago Movie Video Game, which will bring players into the world of the upcoming animated film The Lego Ninjago Movie, will be available for PlayStation 4 computer entertainment system, Xbox One, Nintendo Switch, and PC from Warner Bros. Interactive Entertainment, TT Games, and The Lego Group on Sept. 22.

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Children’s Book Author Seeks to Teach Understanding of Muslim Faith

adventuresofimamadamThe Adventures of Imam Adam, which was released shortly after President Donald Trump’s travel ban, is the first children’s book and plush toy that teaches them about the Muslim faith.

The book and toy were created by Danny Shakoj, a Circassion Muslim who recognized that there aren’t many products geared toward those who practice the Islamic faith.

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Lego Group to Release 15 New Building Sets Based on The Lego Ninjago Movie

LegoNinjagoMovieA collection of 15 building sets and series of collectible Lego Minifigures based on The Lego Ninjago Movie will hit the shelves in August.

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Peaceable Kingdom Launches Monthly Facebook Live Series

PeaceableKingdomPeaceable Kingdom is set to launch its monthly Facebook Live series, Peaceable Perspectives, to bring topics related to child development and social emotional skills into the spotlight.

The series will feature experts who highlight issues such as empathy, anxiety, bullying prevention, kindness, resilience, and play. It also offers parents advice and tips on these sometimes sensitive topics.

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Kettler USA Named Exclusive U.S. Distributor for Gymnic Products

kettlerlogoAs of this August, Kettler USA will become the exclusive U.S. distributor for Ledraplastic S.p.A. Gymnic products. The KETTLER Gymnic line includes toys, fitness, low impact, and physiotherapy items.

Ledraplastic S.p.A. was founded in 1963 and was one of the first manufacturing companies to work non-toxic vinyl. In 1984, Ledraplastic S.p.A. released the Rody Horse, a jumping horse to support body movement and develop balance and coordination in children.

Gymnic products can be found at specialty toy retailers nationwide and select online partners.

 

Registration Open for WIT Empowerment Day

womenintoysThe Women in Toys, Licensing & Entertainment (WIT)’s Empowerment Day will be on Oct. 2 this year, the day before the Fall Toy Preview in Dallas. WIT Empowerment Day is held in collaboration with Walmart and will feature product pitches, mentorship, and face-to-face connections with various members of the industry.

The goal of the event is to help entrepreneurs, manufacturers, inventors, and business owners to strengthen their career in toys, games, licensing, and entertainment. Members of WIT will be able to pitch their products to Walmart buyers and pitch products and concepts to companies such as Hasbro, Spin Master, PlayMonster, and Jazwares for licensing or feedback. Opportunities for “Ask an Expert” Info Sessions and “Looking to Launch” Bootcamp sessions will also be available for members.

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Ruling for Drone Registration Requirement Reversed

toy association logoA U.S. appeals court reversed a ruling that requires owners of recreational drones to register aircrafts that weigh more than 0.5 pounds with the Federal Aviation Administration (FAA), according to The Toy Association.

With the reversal, users of toy drones no longer have to register their aircrafts with the FAA, and manufacturers of toy drones no longer need to tell purchasers that FAA registration is required with the purchase of their drone. [Read more...]

Panel Finds Parents Need to Improve Play for Children

GeniusOfPlaylogoA panel of parenting experts and educators convened by The Genius of Play at The Children’s Museum of Manhattan found parents don’t truly understand the value that comes with play, according to the Toy Association. The panel’s findings are included in the report “The State of Play in America,” A Special Report by The Genius of Play.

The report includes guidance on the issues of concern to today’s parents and educators, including the role of technology in kids’ lives, safety concerns that could limit their independence, and the importance of recess or play breaks in aiding learning. The panel concluded that parents forget to carve out time for play and may wrongly dismiss it as “empty time.” [Read more...]

Shopkins Pop-Up Café to Open in New York City

shop

Moose Toys will open a limited-time Shopkins Macaron Café. Reservations for the café opened at 8 p.m. on June 1, and were completely booked in one minute. The waiting list includes more than 4,000 families.

The café is set to open in Tribeca from June 17 to 19 and is meant to celebrate the launch of Shopkins Season 8: World Vacation. The first wave of Shopkins: World Vacation will introduce Shopkins and Shoppies characters from France, Italy, Germany, and the UK. [Read more...]

Odyssey Toys Partners with Petra for Product Distribution

odysseytoys copyOdyssey Toys signed a deal with Petra this month to distribute its complete line of consumer electronics toys, such as drones and educational augmented reality games. Petra will work to increase distribution at online retailers and independent brick and mortar stores around the U.S. [Read more...]