Author: Loren Moreno

Wonder Forge Secures Game Rights to Tickety Toc

Wonder Forge has recently secured game licensing rights to Tickety Toc through a multi-year partnership with Zodiak Kids, brokered by U.S. licensing agent Established Brands. Tickety Toc airs seven days a week on Nick Jr. The partnership is the latest in a string of properties secured by Wonder Forge. Wonder Forge will debut its Tickety Toc Matching Game this fall through an exclusive retail partnership with Toys “R” Us and will launch additional signature games next year. A multi-category consumer products program will launch in North America this fall led by master toy partner Just Play and home entertainment partner Anchor Bay Entertainment. Tickety Toc features Tommy and Tallulah and their friends as they race against time to keep the clock ticking. Through Tommy and Tallulah’s madcap adventures, Tickety Toc explores concepts of teamwork, social responsibility, and problem...

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COMMENTARY: Playmates Has Turtle Power

Those teenage “heroes in a half-shell” are back, and their pizza-slinging and sewer-crawling skills are better than ever. As a child of the late 80s and early 90s, I was a huge fan of the Teenage Mutant Ninja Turtles and all their Southern California-inspired catch phrases—from “cowabunga” to “tubuloso.” Lucky for me, if I’m in need of a totally far out fight scene featuring Michelangelo and Shredder’s foot soldiers, I can flip to Nickelodeon’s re-vamp of the 1987 cartoon. Playmates Toys, which produced the toys for the original television series, is also back with fresh products featuring the new generation of Splinter’s ninja apprentices. Here are a few favorites from Playmates Toys’ TMNT lineup: Teenage Mutant Ninja Turtles Flingers Deluxe Action Figures                        With the ability to fling out projectiles to take out the enemy, the Flingers Deluxe Action Figures come fully equipped and ready for battle. Kids simply load the different projectiles into the backpacks of each figure, roll the figures across a hard surface and watch as the contents of their backpacks launch. Each figure comes decked out in battle armor and with personal projectiles. Leonardo launches 10 sewer lids and Michelangelo includes 10 pizza pie discs. Donatello includes three Bo Staffs and Raphael includes three Sai weapons that can be thrown to knock out enemy combatants. Teenage Mutant Ninja Turtles Anchovy Alley Pop Up Pizza Playset...

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TCG Partners with Entertainment One for Peppa Pig Puzzles and Activities

TCG has entered into a new licensing partnership with Entertainment One to manufacture, distribute, and market a new line of puzzles and activities featuring Peppa Pig in North America. The Peppa Pig puzzles and activities are expected to launch at mass-market, toy, drug, and online retailers in August. The new product line, targeted to preschoolers, will include three 24-piece and three 48-piece jigsaw puzzles, and Magnetic Creations. Each puzzle and activity captures the essence of Peppa, the loveable star of the hit animated television show for preschoolers, Peppa Pig, which airs on Nick Jr. in the...

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Hot Wheels Sets a First-Ever World Record at Indy 500

On the eve of the Indianapolis 500, Hot Wheels, along with four kids, set a record for the world’s longest toy race track. Staged on the front straightaway of the Indianapolis Motor Speedway, Mattel’s Hot Wheels created a 1 mile-long, four-lane toy racetrack to celebrate its World’s Best Driver Championship event. Kids were invited from all over the country to race four toy cars around the track. Coached by racing legends Mario and John Andretti, Christopher Bienusa, a 12-year-old from Alexandria, Minn., emerged as the victor. Bienusa celebrated in traditional Indy 500 fashion by drinking a bottle of milk and kissing the fabled Yard of Bricks on the speedway. More than 1,000 pieces of custom-made Hot Wheels track were used to build the longest toy track in history. Alexandria Industries manufactured the nearly 4,700 pounds of aluminum extrusions to withstand outdoor elements such as heat and...

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Toy Industry Hall of Fame Nominations Now Open

Members of the Toy Industry Association (TIA) and other toy industry stakeholders are invited to submit nominations of deserving candidates (living or deceased) for induction into the Toy Industry Hall of Fame, the TIA says in a news release. Selected candidates will join 62 current members of the hall of fame during a ceremony to be held in conjunction with the 14th annual Toy of the Year (TOTY) Awards ceremony on February 15 of next year. The nomination period will extend from May 28 through June 28. Membership in TIA is not a prerequisite for submitting a nomination. Nominees for the Toy Industry Hall of Fame should have longstanding experience in the toy industry; unimpeachable integrity and respect among his or her peers; have made outstanding contributions to the industry and/or to TIA; and be recognized for various accomplishments. Examples include innovative product or marketing introductions; manufacturing process changes, which significantly improved processes or products; a prominent role in promoting the public’s awareness and appreciation of the importance of toys in the lives of children, or promoting the public’s awareness of the toy industry as a significant and responsible member of the business community; and service on the TIA board of directors, or in other important capacities in or related to toys and youth entertainment. Additional information on the Toy Industry Hall of Fame is available online. Questions and...

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