Author: Maddie Michalik

ZURU Launches #FestiveFidget Campaign

ZURU launched holiday campaigns to donate toys to charitable partners benefiting kids in need worldwide, and a #FestiveFidget Secret Santa care package containing the company’s line of Original Fidget Cubes by Antsy Labs, Spinners, and Tangles. As part of ZURU’s holiday charitable efforts, the company donated $20,000 worth of products globally through partners including ABC-LA Spark of Love and Captivating International. Spark of Love is celebrating its 25th Anniversary collecting new, unwrapped toys for underserved children and teens in Los Angeles county where ZURU’s Sales office is located. ZURU has also benefited Captivating International, a community-based fundraising organization doing...

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Nintendo Sells 10 Million Switch Systems Worldwide

Nintendo has sold 10 million Nintendo Switch units to consumers around the world since it launched in March, according to Nintendo’s internal sales figures. Nintendo Switch is a home console that can be played on a TV, and also taken on the go. Every system comes bundled with two Joy-Con controllers, so players can play multiplayer games right out of the box. After a record-breaking 2017, Nintendo Switch is expected continue its momentum in 2018. The system will see the launch of Nintendo-published games such as Kirby Star Allies, Bayonetta, Bayonetta 2 and a new game in the beloved Yoshi...

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Wicked Cool Toys, Jorge and Laura Posada Donate Toys to Puerto Rico

Wicked Cool Toys teamed up with Laura and Jorge Posada, founders of the Puerto Rico Hurricane Relief Foundation, to donate more than 10,000 toys to kids in Puerto Rico hit by Hurricane Maria. “We are honored to join Laura and Jorge Posada to help families in Puerto Rico during the holiday season,” said Michael Rinzler and Jeremy Padawer, co-presidents of Wicked Cool Toys. “We are disheartened by the situation and hope to lift children’s spirits by making their holiday season more joyful.” Additional toys and donations are needed for both Christmas and Three Kings Day (January 6th).  A Fund...

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WIT Announces 2018 Wonder Women Gala Award Honorees

Women in Toys, Licensing and Entertainment (WIT) announced honorees for its annual Wonder Women Awards Gala, which celebrates industry leaders for their outstanding contributions in toys, licensing, and entertainment. WIT will induct Lifetime Achievement Honoree, Norma Rosenhain, Creata CEO and the Elise Lachowyn Mentorship Award will be given to Nancy Zwiers, executive vice president (EVP) and global chief marketing officer (CMO) for Spin Master. The 14th Wonder Women Gala will take place on Sunday, February 18 and will celebrate Wonder Women honorees and finalists in the following categories: Creator/Innovator; Licensing; Manufacturing; Marketing; Public Relations; Retailer; Sales; and Rising Star...

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Toy Association to Induct Three Individuals to Toy Hall of Fame

The Toy Association will induct Andrea Barthello, co-founder and COO of ThinkFun Inc.; Stan Lee, former editor-in-chief, publisher, and chairman of Marvel Comics; and the late James R. Becker, founder of licensing company Anjar Co. into the Toy Industry Hall of Fame. These individuals were selected for induction by members of The Toy Association in recognition of their contributions to the industry and the impact they have had on the lives of kids through a lifelong commitment to toys and play. They will join a roster of 74 toy industry luminaries, including Jim Henson and George Lucas, who have...

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