Author: Phil Guie

Hasbro Celebrates First-Ever World Play-Doh Day

Today, Hasbro Inc. celebrates Play-Doh with the first-ever World Play-Doh Day. Recognized as National Play-Doh Day in the U.S. since 2006, fans are encouraged to share their Play-Doh masterpieces and visit the Play-Doh Facebook page to see a virtual parade of fan-made sculpts. To encourage fans worldwide, Play-Doh has released fun facts about the brand: 1. Four colors started it all: red, blue, yellow, and white. Now Play-Doh is available in more than 50 colors. 2. Play-Doh compound has three core ingredients: water, salt, and flour. 3. Since 1956, more than two billion Play-Doh cans have been sold. That’s enough compound to reach to the moon and back three times. 4. A great year: 1956 was the year the Play-Doh brand was born. 5. Play-Doh compound in dinos: The estimated weight of all Play-Doh compound sold is heavier than 10,000 brontosauruses. 6. It would take more than 631 million Play-Doh cans to circle around the globe. 7. You can fit 172 pennies in one Play-Doh can. 8. Play-Doh compound was inducted into the National Toy Hall of Fame in 1998. 9. Play-Doh compound and play sets are sold in more than 80 countries. 10. Play-Doh cans are made with a tapered edge to easily stack and store empty cans for re-use. More information on Play-Doh, as well as the a virtual parade, can be found at the Play-Doh Facebook...

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Peppa Pig’s Big Splash Adds 100 Performances

On the heels of strong U.S. ticket sales for its first leg of tour dates, an additional 65 cities and 100 performances have been announced for Peppa Pig’s first-ever U.S. theatrical tour, Peppa Pig’s Big Splash. Peppa Pig, star of Entertainment One’s (eOne) top-rated TV series, and her all-new live stage show will visit more than 90 cities starting this November. The tour is visiting a number of high-profile theaters in the country, including the Beacon Theatre in New York City for three shows, the Microsoft Theater in Los Angeles for two shows, and the famed Ryman Auditorium in Nashville. Tickets for the spring 2016 performances go on sale this...

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Spielwarenmesse eG Makes Changes to ToyAward Participation Rules

As reported by Spielwarenmesse eG, the application period for ToyAward 2016 kicked off on September 1, one month earlier than usual. All toy fair exhibitors can register their products and apply for this prize for free. The ToyAward covers four age group-specific categories: baby and infant (0 to 2 years of age), preschool (3 to 5 years), school kids (6 to 10 years), and teenager and family (from 11 years). An 11-person panel of experts will rate the registered products on the basis of game enjoyment, novelty, safety, finishing and quality, clarity of the product concept, and potential commercial success. Three products per category will be nominated. On the January 21, the nominees will be introduced to the public during a press conference, and on January 26, an award presentation ceremony will take place. At the start of the current application period, a new participation condition will apply: Participating products must come onto the market within one year, or before the September 1, 2016, so that the award has market relevance to the...

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LEGO Scooby-Doo Mystery Tour Releases Schedule of Eight Cities

Scooby-Doo and the Gang will visit eight U.S. cities this Halloween season, courtesy of the LEGO Scooby-Doo Mystery Tour. In celebration of the recently released LEGO Scooby-Doo building sets, Warner Bros. Consumer Products, in partnership with the LEGO Group, is launching the multi-city mall tour beginning this upcoming Saturday. The LEGO Scooby-Doo Mystery Tour will offer fun activities for the whole family, with life-size LEGO models of Scooby-Doo, Shaggy, Velma, Daphne, Fred, and the Mystery Machine in each city. In addition to photo opportunities with the LEGO versions of the gang, guests will get the chance to interact with LEGO Scooby-Doo costumed characters. At each event, kids can also enjoy an exclusive Collect a Clue booklet by participating in activities such as making Scooby-Doo masks and decorating trick-or-treat bags, and families will have the chance to play with the LEGO Scooby-Doo building sets and go home with an exclusive model of the Mystery Machine. The schedule for the LEGO Scooby-Doo Mystery Tour is as follows: • Saturday, September 19, at Bridgewater Mall in Bridgewater, N.J. • Saturday, September 26, at Natick Mall in Natick, Mass. • Saturday, October 3, at Northbrook Court in Northbrook, Ill. • Sunday, October 4, at Water Tower Mall in Chicago, Ill. • Saturday, October 10, at Stonebriar Mall in Frisco, Texas • Sunday, October 11, at Baybrook Mall in Friendswood, Texas • Saturday, October 18,...

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Barnes & Noble and The Creativity Hub Team Up on Exclusive Design Product

The Creativity Hub and Barnes & Noble have launched the Extraordinaires Design Studio Pro, available exclusively at Barnes & Noble in stores and online now. The Extraordinaires Design Studio Pro is an expansion of the Extraordinaires Design Studio, and challenges players to design objects that meet the needs of various Extraordinaires characters. The studio allows players to collaborate on their designs through a fun, three-step process involving research, design, and improvement. “In partnership with The Creativity Hub, we are thrilled to be able to offer the Barnes & Noble customer this innovative approach to design, which takes you on a fun-filled journey from idea generation though conceptualization,” says Kathleen Campisano, vice president, Toys & Games at Barnes &...

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