Sani Toys Introduces New Toybox that Sanitizes Using Light

Sani Toys, a group of South Carolina-based inventors represented by the service company InventHelp, has developed and patented a toybox that sanitizes toys via germ-killing light.

The automatic device resembles a conventional toybox, and features a flip-up lid with a self-locking latch and self-timer, as well as germicidal rod lights located on both the underside of the lid and the interior base. A horizontal, clear shelf holds the toys, and perforated holes let the light shine through. The interior walls are reflective to maximize the light’s effectiveness, and a removable mesh basket holds small toys, cars, building blocks, or other small items. [Read more...]

TIA to Present Research on Australian, Mexican, U.S. Toy Markets at Toy Fair

ToyFair15LogoThe Toy Industry Association (TIA) will present new research reports on the Australian, Mexican, and U.S. toy markets at the 112th North American International Toy Fair next month (TIA is the producer of the event). Taking place throughout the day on Sunday, February 15, the educational sessions will be held as part of TIA’s ongoing efforts to help toymakers identify and capture valuable export opportunities.

Experts from global consultancies Altios International and Kidz Global will present commissioned research findings on Australia’s and Mexico’s market demographics and economic growth, children’s routines and play preferences, cultural gift-giving occasions, brand awareness, primary retail and distribution channels, media opportunities, and more.

The U.S. seminar will take place on February 15 from 8:30 to 9:30 a.m.; Mexico data will be shared from 11 a.m. to 12 p.m.; and Australia findings will be presented from 2 to 3 p.m. These sessions are free for TIA members and $179 for non-members; attendees save $80 when they sign up for both the market research package and TIA’s Licensing Content Connection program during general Toy Fair registration.

Frank Davis Joins Demdaco as Vice President of Sales

NatandJules,AnimalcraftDemdaco has appointed Frank Davis to vice president of sales. Davis comes to the company with a strong background in the gift industry, having recently served as vice president of sales at Carson Home Accents. Prior to that, he held positions with Midwest-CBK and Colonial Candle for 13 years, serving as vice president for one year and director of sales for seven years.

Demdaco products are sold primarily at specialty and independent retailers nationwide.

Craig Hendrickson and Dickie Walsh to Serve as University Games’ New Management Team

UniversityGameslogoUniversity Games has appointed Craig Hendrickson and Dickie Walsh to University Games Corporation’s executive team. Hendrickson joined the company on October 13 as its first senior vice president of marketing and product development, and will oversee University Games’ product development and marketing strategy and overall marketing program. He joins following 13 years at LeapFrog, where he held a similar title.

Walsh joins University Games as its first chief operating officer and will work closely with co-founder Cris Lehman in overseeing the company’s finances and operations.

The Ravensburger Group Acquires Brio

Brio,thumbnailThe Ravensburger Group has acquired the Swedish toy company Brio AB, known for high-quality wooden train sets, from the Swedish investor Proventus. Within the Ravensburger group, Brio will continue to operate as an independent subsidiary based in Malmö under its existing management. The acquisition also includes the company Alga, the Swedish market leader in board games. [Read more...]

Bruce S. Raiffe Elected to National Museum of Play Board of Trustees

BruceRaiffeThe Strong, aka the National Museum of Play, has elected Bruce S. Raiffe to its board of trustees. Raiffe, who is president of Gund Inc., has nearly 40 years of experience in the toy industry.

Raiffe intends to use his position on The Strong’s board to share his passion for soft toys, and to spread awareness of the museum’s research and academics.

WIT Hong Kong Chapter’s Inaugural Event to Feature Horse Racing

WIT.logoThe Women in Toys (WIT) Hong Kong Chapter will hold its inaugural event at Hong Kong’s Happy Valley Racecourse on January 14. Invitees can enjoy a full buffet dinner, unlimited drinks, and wagering on the stallions. [Read more...]

Moulin Roty Expands with the World of Mademoiselle Et Ribambelle

This year, Moulin Roty is adding fairytale forest characters with a nostalgic touch to its pastel Mademoiselle Et Ribambelle world. The newest collection—which includes Owl, Otter, Mouse, and Rabbit—consists of dolls, rattles, squeakers, and loveys for babies and toddlers.

New dolls include the Mademoiselle Doll, a plush little lady with a bonnet and whimsical cat ears; the Rabbit Doll, a 13-inch plush with fancy pantaloons; the Musical Plush Owl, an 8-inch doll with a yellow dot cotton tutu lined with tulle, which plays music when its sequined tab is pulled; and the Musical Plush Otter, which has a square-patterned cotton waistcoat and dot jersey men’s tie, and like Owl, plays “Somewhere Over the Rainbow.”

New rattles include the soft, 7.5-inch Mouse Rattle; the Mouse with Ring, which offers visual stimulation with colorful balls and sound; and the Owl Ring Rattle, a soft toy with velvet, tulle, and fur plus two teething rings.

The squeakers are 8-inch grasping toys available in characters Mademoiselle and Otter. Each is a soft toy dressed in sequined jersey and wearing a pink bonnet.

Loveys are a twist on the traditional security blanket or favorite dolly. They measure 10 to 11 inches, and are available in characters Mademoiselle, Mouse, and Rabbit. Each comes with a Velcro strap.

Finally, the Owl Activity Doll measures 14 inches and has crinkle paper, a mirror, a ring rattle, and soft fabrics on its front and back. It also has a baby owl speaker tucked into its front pouch. This pink and white activity toy is intended to boost the motor skills and stimulate the senses of kids ages 1 and up.

The exclusive distributor for Moulin Roty in the U.S. is Magicforest.

Spin Master Launches Interactive Meccanoid G15 KS

spin masterThis year, Spin Master Ltd. is working with Meccano—known as Erector in the U.S.—on Meccanoid G15 KS, a personal robot built with the latest Meccano parts. It is an advanced, yet easy-to-use open source Robotic Building platform, accessible to builders covering a broad range of ages and skill sets. Four feet tall and programmable, the robot is comprised of 550 parts and comes with a companion app, whereby owners can save animations and share them with friends. [Read more...]

Aurora Expands My Little Pony Plush Collection to Include Brushable, Sparkling Hair

AuroraMyLittlePonyAurora World Inc. is adding to its My Little Pony plush collection with 12 new ponies featuring styled, brushable hair with glistening, mylar accents. These 12 new styles feature characters Pinkie Pie, Rainbow Dash, Applejack, Rarity, Fluttershy, and Princess Twilight Sparkle in both 6.5-inch and new 13-inch, medium sizes.

Aurora will showcase its latest products at both The Atlanta International Gift & Home Furnishings Market on January 6 to 13, and North American International Toy Fair on February 14 to 17.