Barbie Launches #YouCanBeAnything Campaign in Canada

BarbieYouCanBeAnythingBarbie will celebrate Take Our Daughters and Sons to Work Day on April 28 with a #YouCanBeAnything campaign in Canada. From April 28 to May 2, Barbie encourages families across Canada to share photos on Facebook and Twitter of kids living out their career ambitions using the hashtag #YouCanBeAnything. They can also upload their photo to the You Can Be Anything event page, where four winners will be selected to live out their dream career for a day in real life.

Barbie recently surprised four aspiring veterinarians with a trip to the Toronto Zoo for a day to work alongside animal technicians to care for baby animals, examine penguins, and experience a day in the life of a trained animal doctor.

About the author

Maddie Michalik

Maddie Michalik

Maddie Michalik was the Editor-in-Chief of The Toy Book from 2020-2022. She was also a Senior Editor at The Toy Insider and The Pop Insider.

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