Build-A-Bear has added a line of exclusive, make-your-own plush based on Universal Pictures and Illumination Entertainment’s Minions, which arrives in theaters on July 10. The collection features Minions Kevin, Stuart, and Bob, and is part of Build-A-Bear’s summer season lineup.
The Build-A-Bear Minions collection includes a variety of costume options, including the Minions’ signature denim overalls and rubber boots, along with three era costumes as featured in the film. As guests make their new plush friends, they can choose from a selection of pre-recorded sounds based on each character’s own popular sayings, or add their own personal message on a Build-A-Sound recordable chip.
“Our Minions line is a unique, customizable offering, where guests can choose their own costumes, sounds, and of course, participate in our signature heart ceremony to make their Minion their own,” says Jennifer Kretchmar, chief product officer, Build-A-Bear Workshop. “Our collaboration with Universal and Illumination is testament to yet another way we are providing memorable experiences for our store guests.”
Build-A-Bear’s new Minions collection includes Minions Kevin, Stuart and Bob. Outfits and accessories, including era costume sets, are sold separately. Pirate, Gone Batty (Vampire), and Peace Brother Minion, are available.
