Care Bears Want Fans to #ShareYourCare

SYCgeneralIn a new online campaign, the Care Bears are asking fans to share their care (via the hashtag, #ShareYourCare) and post videos telling the Care Bears how they make the world a better place by showing how they love, care, share, and help others every day. The #ShareYourCare contest will award winners with pre-paid Care Bears-branded Mastercards and themed merchandise.

From May 4 to 31, participants can enter the challenge by uploading 15 to 30 second videos to www.carebearsshare.com, and using hashtag #ShareYourCare. Videos should identify how Care Bears fans share their care, based on four themes: Love, Care, Share, and Help. Here is an example of NYC sharing its care:

Each week, one video will be chosen and the winner awarded a $500 pre-paid Care Bears-branded Mastercard and prize pack. Videos will be judged on the following criteria:

  • Originality
  • Best use of Care Bears brand
  • Best use of Love, Care, Share, or Help theme
  • Most charitable
  • “Awwhhh factor”

From June 1 to 7, fans will be able to vote on the four weekly winning videos to determine the video that will be selected as the grand prize winner. This winner will be announced on June 8 via social media and receive a $1,000 pre-paid Care Bears-branded MasterCard.

In addition to viewing submissions on carebearsshare.com, fans can find highlights of the #ShareYourCare video challenge on all of the Care Bears social media, including Facebook, Twitter, Instagram, Pinterest, and YouTube. All winners and announcements will be communicated via social media.

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @hashtagtrendy.

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