The NPD Group looks at the biggest growth drivers of 2016, and touches on what the new year will bring.
by Juli Lennett, U.S. Toys Industry Analyst, The NPD Group
Crossing the $20 billion threshold, the U.S. toy industry grew 5 percent to $20.4 billion in 2016, according to retail sales data* from global information company The NPD Group. Unit sales also grew 5 percent to $2 billion, and average retail price remained flat at $10.14. The industry was 16 percent larger in 2016 than 2013, which calculates to a compounded annual growth rate of 5 percent. [Read more...]