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This post was written by Elizabeth Reid

Adams Media to Release Kidz Bop Book Line

Wednesday, August 25th, 2010

Publisher Adams Media will release a new book line starting next May based on the kids music brand Kidz Bop. The Kidz Bop line will feature both fiction and nonfiction books, including a fill-in-the-blank story, a junior novelization chronicling the life of the Kidz Bop Kids, and a rock star’s guide to starting a band. Each Kidz Bop book will be packaged with a special code that will be redeemable for a free Kidz Bop MP3 download. The books will range in prices from $4.99 to $8.99, and e-books will be released simultaneously. Readers will also be able to log on to www.kidzbop.com and vote on story lines, upload original videos for e-book inclusion, and access bonus promotional content.

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This post was written by Elizabeth Reid

Bradford Licensing Signs On For Katz Fun

Monday, August 23rd, 2010

Bright Ideas Design Co., Ltd., a creative production team, has picked Bradford Licensing, LLC, as its licensing partner to bring Katz Fun merchandise to the U.S. Katz Fun is an animated children’s series about friendship, teamwork, and confidence. In the series, the group of six characters, Katz Fun, unite together to protect the tiger Katz from the evil Dark Messenger whose goal is to “undermine the good intentions of Katz and disturb the tranquility of the Bent Boo Village.”

Potential licensing categories for the series include digital games, home entertainment and DVDs, toys, apparel, accessories, and publishing. Katz Fun’s target audience is children ages 6 to 9, and the show aims to give children a multicultural experience, as well as encourage creativity and education.

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This post was written by Jackie Breyer

Mr. Potato Head Is All Shook Up

Monday, August 23rd, 2010

Hasbro announces the release of the limited edition Mr. Potato Head Elvis Presley figure from licensee PPW Toys. The figure is arriving at U.S. specialty retail stores to celebrate the year-long Elvis 75th anniversary.

The seven inch tall figure comes with a variety of components to mix and match: a jumpsuit, shoes, hair, two arms, a guitar, and a face with the classic Elvis Presley ’snarl.’  All the pieces are removable and compatible with future versions of Elvis Mr. Potato Head toys.

“I’m all shook up, uh-huh!”

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Posted in 0-2, 3-5, Licenses, New Products, Photo | No Comments »

This post was written by Elizabeth Reid

Spin Master’s Liv Looks for Partners at Magic Marketplace

Wednesday, August 18th, 2010

Spin Master, Ltd.’s Liv brand is exhibiting at Magic Marketplace this week as Cartoon Network Enterprises (CNE), the licensing and merchandising agent for the brand, helps the doll line make its first push into secondary categories. CNE will be meeting with partners and is actively seeking new licensees in the apparel and accessories categories for Liv. CNE is also seeing partners in other product categories, including footwear, sleepwear, publishing, and interactive. Liv was launched at retail last fall.

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This post was written by Elizabeth Reid

Fiesta Secures Skelaminals License for New Plush Toys

Tuesday, August 17th, 2010

Fiesta Toy is partnering with Skelanimals, LLC to produce and distribute plush toys featuring the Skelanimals characters. The plush toys will be distributed to the U.S. amusement and games market. Fiesta’s 2011 Skelaminals plush selection features Marcy the monkey, Jack the rabbit, Dax the Dog, and Kit the cat.

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This post was written by Justin McCraw

Travel Back to the Future With Looney Labs’ New Card Game

Tuesday, August 17th, 2010

Looney Labs, creator of card game Fluxx, announced a partnership with Universal Partnerships & Licensing that will yield a new card game based on the Back to the Future franchise. The card game features scenarios from all three Back to the Future movies and has players working to un-invent the time travel.

Players use a quarter of the cards to construct a timeline of movie-related events. From there, players assume the role of the movie’s future descendants as they make sure key events occur. The game is set to release September 3, several weeks before the movie trilogy appears for the first time on Blu-ray in celebration of the 25th anniversary of the first film. The anniversary edition of the films comes out October 26.

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Posted in Licenses, New Products | 1 Comment »

This post was written by Elizabeth Reid

Ceaco Introduces Tricky Puzzle Series Called The Baffler

Monday, August 16th, 2010

Ceaco is introducing a new puzzle series created by artist Chris Yates that is being described as “the most unique puzzle ever,” The Baffler. Each puzzle image in the series is randomly designed and cut into unique shapes so it is tricky to put it back together. The Baffler puzzles have no straight edges and no overlapping images.

Each of the three puzzles in the series has a unique piece count: 67 pieces, 69 pieces and 78 pieces. The puzzles featuring Yates’ creations include the “Spiral of Archimedes,” “The Nonagon,” and “Bindu Truss.” The puzzles will be available this October.

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Posted in Licenses, New Products, News | 1 Comment »

This post was written by Justin McCraw

Little Airplane and Spin Master Team for New Property

Wednesday, August 4th, 2010

Little Airplane Productions (President and Founder Josh Selig pictured above) and Spin Master Entertainment, a division of Spin Master, Ltd., will unveil their newest property at this year’s MIPJunior, to be held October 2-3. The series, Suzy Takes the Stage, combines a new animation technique called “Theatre Arts Animation” with traditional stage techniques including trap doors and lighting effects. Little Airplane created Theatre Arts Animation exclusively for the new series.

Suzy Takes the Stage follows Suzy, a girl who acts out her days on the stage through comedy and song. The series will include 52 episodes at 11 minutes each.

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This post was written by Elizabeth Reid

Rainbow Secures Global Rights to Huntik

Tuesday, August 3rd, 2010

Rainbow SpA has been granted the global rights to Huntik, Secrets & Seekers. Huntik (52 episodes) is a fantastical series featuring an elaborate world of magic, discovery, mythology, adventure, and teamwork. In the show, Seekers battle the evil “Organization” with the help of their Titans. Licensees on board include Panini, Tridimensional, Stamatis, Dino Bikes, Blues Clothing, Brummel, and Assos in major categories such as toys, 3-D figurines, vehicles, apparel, footwear, sticker books, and more.

The series has been sold to more than 30 countries including the U.S., U.K., and Australia. In Italy, the series achieved a 12 percent audience share on Rai; in the Netherlands, an average 20 percent audience share; on RTL2 Germany a high of 33 percent in the 6-13 age range; and on Panda TV Portugal, a peak of 39 percent.

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Posted in 6-8, 9 and up, Licenses, News | No Comments »

This post was written by Justin McCraw

Lego Universe Trading Card Game On the Way

Tuesday, August 3rd, 2010

The Lego Group has granted licensing rights to Dire Wolf Digital to create a new trading card game. The game, based on the massively multiplayer online game (MMOG) Lego Universe, will release in 2011 and will feature both physical cards and digital properties for Macintosh, PC, and mobile devices.

Lego Universe launches October 26.

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Posted in Licenses, New Products | 1 Comment »

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