Archive for the ‘Licenses’ Category
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Cody Simpson Doll Launches This Week, Exclusively at Toys “R” Us
Monday, December 5th, 2011
Australian recording artist and teen heartthrob Cody Simpson will appear at Toys “R” Us Times Square this Thursday, December 8 to launch his new doll collection by The Wish Factory. Fans will be able to purchase one of the dolls in the line and also get it signed by Simpson. The event starts at 3 p.m.
Available exclusively at Toys “R” Us stores nationwide and toysrus.com, the Cody Simpson doll line includes two basic dolls, both 11.5 inches. The dolls are fashioned after Simpson, complete with his signature side-swept surfer-do. One doll features a Gold Coast T-shirt and khakis, and the other doll features a denim jacket and black pants. Both dolls include a pair of shoes, sunglasses, a microphone, a guitar pick, and a lanyard.
Tags: Cody Simpson, Times Square, Toys R Us
Posted in 6-8, 9 and up, Licenses, New Products, News | No Comments »
This post was written by Elizabeth A. Reid
WBCP Announces Roster of Licensees for Happy Feet Two
Wednesday, November 23rd, 2011
The animated family comedy adventure Happy Feet Two premiered last Friday, and Warner Bros. Consumer Products (WBCP) has announced its global collection of licensees for the movie.
Thinkway Toys is the global master toy partner for the property, and has debuted toys that feature dance moves, interactive play features, music, a talk-back mode, and more. Additional offerings from the wide roster of licensees include Rubie’s Costume Co. with an assortment of costumes; Pressman Toy with all-new interactive games; Build-A-Bear Workshop, offering collectible soft plush; MeadWestvaco with themed calendars; Hallmark, offering decorative ornaments and party supplies; Anagram International with party décor; Penguin Children’s Books with books inspired by the film; and more.
Tags: Happy Feet Two, Warner Bros. Consumer Products
Posted in Licenses, New Products, News | No Comments »
This post was written by Elizabeth A. Reid
New Licensees for Wildbrain’s Yo Gabba Gabba!
Wednesday, November 23rd, 2011
Wildbrain Entertainment has signed seven new licensing deals for its hit series Yo Gabba Gabba!. Funko, manufacturer of entertainment bobblehead products, vinyl action figures, and plush toys, will develop a line of Yo Gabba Gabba! collectible toys, available at specialty, department stores, and mass retailers nationwide starting in April. Nyko, manufacturer of accessories for Wii, PlayStation 3, Xbox 360, and 3DS, will develop game accessories and an all-new DS docking station/alarm clock for the property, which will be available across all retail channels late next year. Press Pass, Inc., the trading card and licensed collectibles company, will develop a line of Yo Gabba Gabba! trading cards that will be sold across all distribution channels starting in February.
Tags: Wildbrain Entertainment, Yo Gabba Gabba!
Posted in Licenses, New Products, News | No Comments »
This post was written by Jackie Breyer
Stardoll Partners with Barbie for Global Doll Line
Tuesday, November 15th, 2011
Stardoll, the global online fashion and gaming community for girls, has partnered with Barbie to bring the world of virtual dress-up and online play to life with the new “Stardoll by Barbie” line of collectible fashion dolls. The partnership marks the Stardoll brand’s first foray into translating its online fashion portal into physical dolls, allowing Barbie fans to extend the possibilities of the Stardoll world offline.
The “Stardoll by Barbie” collection will feature eight new fashion dolls, based on four of the most popular virtual Stardoll stores in Starplaza. Inspired by Stardoll avatars, “Stardoll by Barbie” dolls come packaged mirroring signature avatar poses. Each doll features details such as rooted eyelashes, a unique face and body sculpt, as well as a distinct signature style.
“Stardoll by Barbie” will be available at retail in the U.S. beginning this month, with another five dolls slated for spring 2012. Three accessory packs let Stardoll fans mix and match the fashions and accessories, and give girls the interchangeable closet experience of the Stardoll virtual world in the real world.
“Stardoll by Barbie” dolls will come with a gift card for complimentary membership on Stardoll.com for new and existing members, Stardollars to spend on all Superstar items on the Stardoll site as well as free exclusive virtual gifts.
Tags: Barbie, Stardoll, Stardoll by Barbie, virtual world
Posted in Licenses, New Products, News, Newsletters | No Comments »
This post was written by Jackie Breyer
Firefly Brand Management’s Lineup
Wednesday, November 9th, 2011
Firefly Brand Management is a full-service global brand management and licensing agency specializing in entertainment, interactive, technology, art and lifestyle properties, including:
• Anne Geddes, an artist whose photography has been published in 83 countries with over 18 million copies sold worldwide. The brand and various licensing programs have a strong following all over the world, and Firefly is seeking new product lines for the home, infants, maternity, and young girls.
• Hell’s Kitchen, the cooking competition show on Fox. The brand’s new lines are in housewares, food, beverage, apparel and other categories.
• Mr. Bubble, which for 50 years has been the best selling bubble bath in the U.S.
• Spam, which has graced American dinner tables for nearly 75 years, is an iconic American brand.
• Yummy You by Twinkie Chan, a line of silly, food themed scarves and accessories.
• Emily Green, whose imagination brings creative, fun designs to an array of products including children’s place mats, bowls, tumblers and other unique gifts.
Please contact Eve LeMaster for licensing news and opportunities.
Tags: Anne Geddes, Emily Green, Eve LeMaster, Firefly Brand Management, Hell's Kitchen, Mr. Bubble, Spam, Yummy You
Posted in Licenses, News | No Comments »
This post was written by Elizabeth A. Reid
MGM to Bring Classic Media’s Waldo to the Big Screen
Tuesday, November 8th, 2011
MGM has secured feature film rights to Classic Media’s Where’s Waldo property. The studio will bring Waldo to the big screen in a live-action family adventure. Created by Martin Handford and first published in 1987, more than 55 million Where’s Waldo? books have been sold, and the titles have been translated into more than 30 languages.
MGM’s Cassidy Lange, vice president of production, will oversee the project for the studio. Handford’s business partner, Mike Gornall, and Classic Media’s co-CEO, Eric Ellenbogen, will serve as executive producers.
This post was originally written by Elizabeth A. Reid and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.
Tags: Classic Media, MGM, theaters, Where's Waldo
Posted in Licenses, News | No Comments »
This post was written by Elizabeth A. Reid
The Wish Factory Named Toy Licensee for Singer Cody Simpson
Tuesday, November 8th, 2011
The Wish Factory has been named toy licensee for the Cody Simpson brand through a strategic licensing agreement with Atlantic Records. Cody Simpson is an Australian-born singer and songwriter who recently released his EP Coast to Coast, featuring singles “On My Mind” and “Not Just You.” Simpson ranked No. 13 on Billboard’s 21 Under 21: Music’s Hottest Minors for 2011.
The Wish Factory’s deal covers dolls, figures, play sets, key chains, plush koalas, concert kits, play-dance mats, and guitars. The initial line of fashion dolls will be available exclusively at Toys “R” Us stores and online at Toysrus.com this holiday season. The line will expand to other mass-market retailers in the spring and next fall.
For more information on Cody Simpson licensing opportunities, contact Sara Nemerov of Warner Music Group at sara.nemerov@wmg.com.
Tags: Atlantic Records, Coast to Coast, Cody Simpson, licenses, licensing, On My Mind, The Wish Factory, Toys R Us, Warner Music Group
Posted in Licenses, New Products, News, holiday season, video | No Comments »
This post was written by Jackie Breyer
This post was written by Elizabeth A. Reid
Rubie’s and AMC Partner for The Walking Dead Costumes
Wednesday, October 26th, 2011
This Halloween, fans of The Walking Dead can dress up as their favorite zombie characters, thanks to a new partnership between Rubie’s Costume Company, Inc. and television network AMC. Rubie’s has produced officially licensed costumes, accessories, and masks based on the network’s original series. The products, inspired by the undead, are available in child, teen, and adult sizes.
AMC’s The Walking Dead tells the story of the months and years that follow after a zombie apocalypse. The series debuted last Halloween and has become the most-watched drama series in basic cable history for adults ages 18 to 49.
Tags: AMC, Halloween, Rubie's Costume Company, The Walking Dead
Posted in Licenses, New Products, News | No Comments »
This post was written by Elizabeth A. Reid
Moshi Monsters Signs 100th Partner
Friday, October 21st, 2011
Mind Candy announced its “monstrous” licensing program for Moshi Monsters at Brand Licensing Europe. Mind Candy has more than 40 UK licensees on board and another 60 signed internationally.
For the UK, licensees for Moshi Monsters include Vivid as master toy partner, Penguin for publishing, Topps for trading cards, Winning Moves for Top Trumps, Ty for Beanie Babies, Activision for Nintendo DS, Mega Brands for construction blocks, E-max for claybuddies, Gemma International for greeting cards and party wear, H Grossman for wheeled products, and more. The U.S. program now has more than 50 partners for softlines, toys and games, hardlines, publishing, novelty, activity, back-to-school, and celebration, with more category announcements coming soon.
Moshi Monsters has also announced that a court injunction has banned the planned release of a music single from one of its Moshling characters, Lady Goo Goo. The injunction was granted to Lady Gaga, preventing Mind Candy from “promoting, advertising, selling, distributing, or otherwise making available to the public ‘The Moshi Dance’ or any musical work or video which purports to be performed by a character by the name of Lady Goo Goo.” Lady Gaga’s lawyers argued that the pop star and character singer were too similar.
Tags: licensing, Mind Candy, Moshi Monsters, Toys
Posted in Licenses, New Products, News | No Comments »
