The Bratz line of fashion dolls, from MGA Entertainment (MGAE), is arriving at retailers with new products, apparel, and accessories. In addition to the four classic Bratz doll characters, Target guests can customize their own doll through the Create-A-Bratz experience on target.com.
Angry Birds 2, the first sequel in the mobile game series Angry Birds, has arrived from Rovio. While retaining the popular slingshot format, the visuals and gameplay of Angry Birds 2 have been overhauled, with multiple stages in each level to go with new spells such as blizzards, magic ducks, and hot chili peppers.
Disney Consumer Products Introduces Disney∙Pixar Cars Diecast Line, High-End Collectibles, and Mobile App
Disney Consumer Products and Interactive Media (DCPI) will release Cars Daredevil Garage, a new mobile app, as well as collectible Mattel diecast cars, which can be scanned into the app and used to perform extreme stunts in virtual environments.
Marvel’s Ant-Man is still going strong in theaters, and so is Disney Consumer Products’ (DCP) and Marvel‘s Ant-Man product collection. The lineup includes costumes, construction sets, action figures, and more from licensees such as Hasbro, LEGO, Funko, Hot Wheels, Rubie’s Costume Co., and Uncle Milton.
Skechers USA Inc. has partnered with Jakks Pacific Inc. to launch a new line of dolls based on Skechers’ popular Twinkle Toes character. The initial launch includes four unique dolls that stand 6.5 inches in height, and are dressed in colorful, fashion-forward outfits and light-up Skechers Twinkle Toes shoes.
LeapFrog Enterprises Inc. will release three new preschool toys—the Number Lovin’ Oven and Scout’s Build & Discover Tool Set, which offer pretend play experiences that teach math and measurement, respectively—and the Word Whammer, a phonics game that prepares children for kindergarten in an active way.