C2C Studios

Mattel Introduces nabi Barbie, Hot Wheels, and American Girl Tablets

Mattel BarbieMattel brand nabi has created three tablets to deliver an immersive experience based on the Barbie, Hot Wheels, and American Girl brands. The tablets—Barbie Tablet Powered by nabi, Hot Wheels Tablet Powered by nabi, and American Girl Tablet Powered by nabi—will feature digital content, experiences, and accessories around each brand. [Read more...]

Loot Crate, Marvel Partner for a Marvel Subscription Crate

3d549e12-d60c-4fb2-847f-af8469a22123Loot Crate and Marvel partnered for a Marvel bi-monthly subscription crate.

The Marvel Gear and Goods crate will feature exclusive Marvel apparel, accessories, home goods, and other lifestyle products. To celebrate the upcoming film, Marvel’s Doctor Strange, the first theme will be “Mystics.”

Playmates Toys Introduces WWE Nitro Sprints and Nitro Machines

PlaymatesWWESprintsPlaymates Toys partnered with WWE to launch a new line of racing toys, WWE Nitro Sprints and Nitro Machines. The collection is available now exclusively at Toys “R” Us stores nationwide.

WWE Nitro Sprints are mini, motorized figures that are stylized in WWE Superstar signature ring gear and feature a 2-inch flywheel. The line includes John Cena with the CENArator; The Rock with Bull Bruiser Truck; Brock Lesnar with Beast Bike; and Undertaker with Night Hearse. WWE Nitro Machine are die-cast vehicles that feature WWE Superstars bursting out of the top of the cars. The collection includes John Cena in Muscle Monster; The Rock in Bull Machine; Undertaker in Reaper House; and Dean Ambrose in Wheel Asylum.

Lego Harry Potter Collection Remastered for Playstation 4

LHPCollection_KeyArtWarner Bros. Interactive Entertainment and TT Games have partnered to create a remastered version of the video games Lego Harry Potter: Years 1-4 and Lego Harry Potter Years 5-7 on one disc exclusively for PlayStation 4.

Gamers can head back to Hogwarts, where they can take on roles from Harry Potter and his friends as they journey through the wizarding world. The game features content from seven books and eight films with enhanced graphics, environments, lighting, and visual effects.

 The LEGO Harry Potter Collection also includes 2 downloadable content packs; a character pack featuring 10 characters including Godric Gryffindor, Harry (Yule Ball), Helga Hufflepuff, Lockhart (Straightjacket), Luna (Lion Head), Peeves, Hermione(Pink Dress), Ron Weasley (Ghoul), Rowena Ravenclaw, and Salazar Slytherin and a spell pack that contains five spells including Cantis, Densaugeo, Ducklifors, Melofors, and Tentaclifors.

LEGO Harry Potter Collection will be available on October 18th.

DK Publishes Series of American Girl Nonfiction Books

DKAMericanGirlGlobal book publisher DK partnered with American Girl to create an exclusive collection of nonfiction books for kids to launch this month.

DK’s first licensed American Girl title, a fully illustrated reference book, The American Girl Ultimate Visual Guide, tells the story of American Girl from the original idea to the development of its doll lines. The book features Samantha Parkington, Addy Walker, and Julie Albright, along with the 2016 Girl of the Year Lea Clark and newest BeForever addition Melody Ellison, with character profiles and photography that showcases each doll’s world, including her outfits, hobbies, and pets. [Read more...]

Klutz, Subway Partner for Activity-Based Kids’ Meal Promotion This Fall

KlutzSubwayKlutz will partner with 30,000 Subway restaurants across the U.S., Canada, Aruba, and the Bahamas to offer four exclusive Klutz activity packs that will be included in Klutz-branded Subway Fresh Fit for Kids’ Meal bags. [Read more...]

Super Mario Run Coming to App Store this December

SuperMarioRun2Nintendo has developed Super Mario Run, a full-sized Super Mario Bros. action platformer designed specifically for mobile, which will be available first on Apple’s App Store this December. The app was announced at an Apple event in San Francisco, Calif. earlier today.

In the game, Mario runs on his own, but relies on the touch of a single finger to jump over obstacles, avoid enemies, and capture the flag pole to complete levels. Super Mario Run has a mode in which the player collects coins and heads for the goal, and a mode in which the player competes against the acrobatic moves of other people who have completed the same course. In addition, there is a mode where players can create their own Mushroom Kingdom based upon these play results. [Read more...]

Intex Entertainment Introduces Family Games Inspired by Nestlē Candy Brands

IntexNestleIntex Enterainment Inc. has entered into a licensing agreement with Nestlē for a new line of candy-themed family games.

This partnership allows Intex Entertainment to produce games using popular Nestlē brands, such as Nerds, Laffy Taffy, Pixy Stix, SweeTARTS, Runts, Butterfinger, Crunch, and others. From the Laffy Taffy Guess-the-Joke game to the Nerds Dancin’ Dice game, each product in the range takes elements of the candy brands and creates a unique play experience for the whole family. The initial product assortment will be available this fall at major retailers across North America.

Fans Reveal Star Wars Rogue One Toy Line

RogueOneA team of Star Wars superfans today revealed the new toy line for the upcoming Rogue One: A Star Wars Story movie with a series of fan-made animated shorts launching on the Star Wars YouTube channel.

As part of a competition in collaboration with creative network Tongal, the team was assembled to write, direct, and produce original, fan-made stop-motion shorts starring key toys from the new line. The series also kicked off a global user generated contest that asked fans to share their own “Rogue Stories.” [Read more...]

Moose Toys Launches Shopkins Golden Ticket Hunt

ShopkinsGoldenTicketMoose Toys launched the first-ever Shopkins Golden Ticket Hunt, a nationwide treasure hunt to celebrate Shopkins fans and the fifth season of the collectible.

Five golden tickets have been randomly hidden inside a Shopkins Season 5 2-pack, 5-pack, or 12-pack across the U.S. Fans who find one of the five golden tickets will win a trip to Melbourne, Australia, the home of Shopkins. There will also be a drawing for a mail-in entrant to win a sixth trip. Upon arrival, winners will be greeted by Shopkins characters, attend their own private Shopkins Party, where they will get to meet the designers from the world of Shopville. [Read more...]