Sweet Suite 2016

Hasbro, Sony Release Transformers-Inspired Album

Hasbro Studios ImageHasbro Studios and Sony Music Entertainment released Transformers Roll Out, an alternative-rock tribute to the Transformers franchise. [Read more...]

Nintendo, Sonic Partner for Kids Meal Toys

Nintento Paper Jam Sonic ImageSonic and Nintendo have partnered to bring Mario and Luigi to kids’ meals across the country. Between April 19 and June 30, Sonic Drive-Ins are offering customers a toy based on the Mario & Luigi: Paper Jam game with each purchase of a Wacky Pack kids meal. [Read more...]

The NPD Group Says Video Game Sales are Steady

Total video game sales from March 2015 to March 2016 stayed about the same, according to The NPD Group. In addition, total software sales went up by seven percent, video game hardware sales went down by nineteen percent, and video games software and video games accessories sales increased by eight and nine percent.

The top 10 games for 2016 include: Tom Clancy’s The Division, Far Cry: Primal, The Legend of Zelda: Twilight Princess HD, Grand Theft Auto V, UFC 2, MLB 16: The Show, Pokken Tournament, NBA 2K16, Call of Duty: Black Ops III, and Minecraft.

Chris Cocks Joins Hasbro as Wizards of the Coast President

Chris Cocks 1 2013Chris Cocks will replace Greg Leeds as president of Wizards of the Coast, the game and entertainment subsidiary of Hasbro. Leeds has resigned from the position, and served in his position since 2008, and started at Hasbro in 2001.

Cocks most recently served as vice president, OEM technical sales at Microsoft Corporation, where he led a global sales and technical engagement team. Prior to his eight years at Microsoft, Cocks served as vice president of educational games at LeapFrog, where he led a cross-discipline team to drive hardware planning, software design and development, and marketing and channel management.

Drones Rulemaking Committee Makes Recommendations to FAA

The Micro Unmanned Aircraft Systems (UAS) Rulemaking Committee submitted recommendations to the Federal Aviation Administration (FAA) to establish framework for classifying and flying drones above people, according to the Toy Industry Association. The recommendations will be used as a basis for an FAA-proposed rule that will be issued this year. [Read more...]

Massachusetts 5th Grader Awarded ‘Top Banana’ At Inaugural Bananagrams Challenge

BananagramsTopBananaEleven-year-old Keely Cahoon, from Ralph D. Butler Elementary School in Avon, Mass. defeated 10,000 other 4th through 6th graders in New England to win the first-ever U.S. Bananagrams Challenge. The fifth grader was crowned ‘Top Banana’ after triumphing over 11 other kids at the live Grand Final of the word game tournament, held on April 9 at the Omni Providence Hotel in Providence, RI, home state of Bananagrams. [Read more...]

The NPD Group Reports on Consumer Viewing Habits of eSports, Streaming Gameplay

According to eSports and Streaming Gameplay, the latest report from The NPD Group, 44 percent of current gamers have watched either formal eSports competitions or informal video streaming of gameplay in the past six months. [Read more...]

Hasbro, Indiegogo Launch Second Crowdfunding Challenge

unnamed-1The Hasbro Gaming Lab Spring 2016 Next Great Game Challenge is now open to game designers in the U.S., the UK, Canada, France, and Germany. Following its successful debut in the U.S. last year, Hasbro and Indiegogo’s challenge provides a platform for independent game designers to get visibility for their ideas and allows Hasbro to celebrate the growing gaming community and discover and develop new games. [Read more...]

Sesame Workshop Launches First Female Afghan Muppet

unnamedSesame Workshop has unveiled its first Afghan Muppet, Zari, a curious and eager 6-year-old girl, who will make her debut in the fifth season of Baghch-e-Simsim, the local co-production of Sesame Street. Zari, whose name means “shimmering,” will be featured in locally produced segments that focus on topics such as female empowerment, national identity, physical health, and social and emotional wellbeing. [Read more...]

Mattel Creations Signs Deals for Bob the Builder, Launches Fireman Sam TV Special

unnamedThe newly formed Mattel Creations signed international deals for all-new Bob the Builder episodes with Australia FTA TEN/ELEVEN (Australia), Dreamia-Panda (Portugal), NRK – Super (Norway), Karusel (Russia) and ATV-Minika (Turkey).

These deals come after European ratings success for the first Bob the Builder series, which recently launched in several territories with high ratings achieved across the board. Bob the Builder is now the No. 1 preschool show in France, as well as a top 5 preschool show in other key European countries. [Read more...]