HoliDAY of Play 2015

ASTRA Names Kimberly Mosley Its New President

Kimberly MosleyKimberly Mosley, MBA, CAE has been appointed president of the American Specialty Toy Retailing Association (ASTRA), its board of directors announced today.

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LEGO Scooby-Doo Mystery Tour Releases Schedule of Eight Cities

characterArt-legoPromo-SDScooby-Doo and the Gang will visit eight U.S. cities this Halloween season, courtesy of the LEGO Scooby-Doo Mystery Tour. In celebration of the recently released LEGO Scooby-Doo building sets, Warner Bros. Consumer Products, in partnership with the LEGO Group, is launching the multi-city mall tour beginning this upcoming Saturday.

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Jakks Pacific Named Master Toy Licensee for Make It Pop

by Melanie Rainone

MAKE IT POP - newDHX Brands, a part of DHX Media, has appointed Jakks Pacific Inc. as master toy licensee for the show, Make It Pop, for all territories outside of Europe. The products will include dolls, plush, dress-up, role-play, girls’ electronic toys, and Halloween costumes, and are expected to launch in 2016.

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Nintendo amiibo Sales Reach 7 Million to Date

AmiiboAccording to data from the NPD Group, Nintendo has sold an estimated 7 million amiibo figures to date in the U.S. alone. The news comes out less than a month before Nintendo introduces Animal Crossing Series 1 amiibo Cards, scheduled to launch on September 25, along with Animal Crossing: Happy Home Designer for the Nintendo 3DS.

CTJPA Releases Hotel Information Ahead of China Toy Expo

ChinaToyExpoThe China Toy & Juvenile Products Association (CTJPA) has released information on hotels for guests planning to attend China Toy Expo, taking place on October 20 to 22 at Shanghai New International Expo Center in Shanghai. Most of the hotels selected by CTJPA are located roughly 15 minutes from China Toy Expo by car, with bus service available between the hotels and the expo center.

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Ubisoft and RSG Partner to Create Next-Generation Theme Park

Ubisoft.logoby Varuni Sinha

Ubisoft is partnering with RSG, a co-owner and co-developer of Movie Animation Park Studios (MAPS) to develop a next-generation theme park. By combining a rich portfolio of world-renowned brands with expertise in designing highly interactive gaming experiences, Ubisoft aims to revolutionize the basic concept behind theme parks.

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Hamleys World, Moscow Wins World Retail Award for Store Design of the Year

WorldRetailAwards, HamleysMoscowThe World Retail Awards handed out its prize for Store Design of the Year this past Thursday, and the recipient was Hamleys World, Moscow, by the global retail consultancy Fitch. The store received significant press this past April as the second-largest toy store in the world, covering roughly 73,000 square feet.

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Jakks Pacific and NantWorks to Continue DreamPlay Toys

Jakks Pacific LogoJakks Pacific Inc. and NantWorks LLC have renewed their DreamPlay Toys LLC joint venture for an additional three years through September 2018. DreamPlay Toys develops, markets, and sells toys and consumer products incorporating NantWorks’ proprietary ID image recognition technology.

Skylanders and Max Chilton Team Up for Indy Lights

SkylandersMaxChiltonSkylanders is the official partner of Max Chilton for the season finale of Indy Lights Presented by Cooper Tires, part of the Mazda Road to Indy. The partnership puts a focus on one of Skylanders SuperChargers’ key game play features: racing. A 24-year-old former Formula 1 driver and fan of the Skylanders franchise, Chilton will race the tracks of Laguna Seca in a Skylanders supercharged-themed race car on September 12 to 13.

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NRF Sees Retail Imports Climbing as Holidays Approach

nrfAccording to the monthly Global Port Tracker report released today by the National Retail Federation (NRF) and Hackett Associates, import cargo volume at the nation’s major retail container ports is expected to increase 1.2 percent this month over the same time last year as retailers head toward the holiday season.

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