Imports Dragon Launches Teacher’s Treasure Chest Contest

importsdragonImports Dragon is showing its appreciation to teachers across Canada with a Teacher’s Treasure Chest contest. The company will give away 100 gift baskets, worth more than $250,000, on its Facebook page. Each prize will contain a variety of toys, stickers, and cards for teachers to use in their classrooms. [Read more...]

Zing Names JLG Exclusive Licensing Agent of Record for Stikbot

zing__stikbot_jlgZing appointed the Joester Loria Group (JLG) as its exclusive licensing agent of record for Stikbot in the U.S. and Canada. Launched in 2015, Stikbot drove one billion impressions last year. [Read more...]

Fidget Spinner Association Condemns Fidget Spinner Ban in Schools

The Fidget Spinner Association (FSA), an international advocacy organization supporting fidget spinners and the fidget spinner community, has condemned a ban of fidget spinners by schools in the U.S. FSA vowed to fight these bans locally and nationally with all its resources. [Read more...]

Zuru Secures Worldwide License for Nimuno Loops

ZURU_NimunoLoops-300x191Zuru signed an exclusive, worldwide licensing agreement with Chrome Cherry Design Studios to manufacture and distribute Nimuno Loops, the original toy block tape. Nimuno Loops will be brought to market in collaboration with Zuru’s Mayka Tape construction brand. [Read more...]

Moose Toys Inks New Licensing Deals for Shopkins

shopkins_lifestyleMoose Toys is growing licensing partnerships for Shopkins. The brand now has more than 210 licensees and 18 agents globally focusing on gaming, content, licensing, and toys.

Highlights from 2016 include Shopkins licensed product sales more than $1 billion and Shopkins finishing as the No. 1 girls brand in nine categories in the U.S. including apparel (basics and sleep), bedding, party, kids’ stationery, accessories, seasonal, and home.  [Read more...]

PlayMonster Acquires Tinkineer and Its Marbleocity Line

Playmonster_Marbleocity Skate ParkPlayMonster acquired Marbleocity, a line of laser-cut STEM kits from Tinkineer. Each Marbleocity module can stand alone or fit together, so kids can experiment and combine all of their kits.

There are currently four different models in the Marbleocity line, with more on the way. All sets are made of laser-cut Baltic Birch and do not require batteries. [Read more...]

Roblox Names Grace Francisco as VP of Developer Relations

graceGaming social platform Roblox hired Grace Francisco as its new vice president of developer relations.

Francisco will oversee Roblox’s creative community of 1.7 million developers. She will be responsible for leading development and educational programs across multiple platforms and advising creators throughout various stages of the development process.

This new hire follows Roblox’s $92 million fundraising round and the appointment of Remy Malan as vice president of customers, managing customer service and content moderation.

Nelvana Names ChizComm as Agency of Record


ChizComm Ltd. was named Agency of Record for Nelvana, including Nelvana Enterprises, the global licensing and merchandising branch of Nelvana.

Nelvana will build on ChizComm’s roster of clients including tech, food, lifestyle, toys, and kid’s entertainment categories. ChizComm will work with Nelvana on their international consumer and trade public relations and marketing efforts.

Zuru to Manufacture and Distribute Fidget Cube Following Kickstarter Success

ZURU_Fidget CubeZuru entered a worldwide agreement with Antsy Labs to manufacture and distribute Fidget Cube to major retailers in the U.S., Canada, and other countries worldwide.

Zuru says that part of its launch strategy will be to clean up the copycat knockoffs currently filtering into the market. With a significant IP portfolio built out on Fidget Cube, Zuru plans to aggressively pursue all knock offs and retailers carrying these to ensure the IP rights are protected. [Read more...]

eOne Adds Global Partners to PJ Masks Licensing Program

eone_pjmasksEntertainment One (eOne)’s preschool property PJ Masks expands its global footprint with merchandise launches throughout the Asia Pacific and Latin America regions, as well as new licensees in the UK and Australia.

Lead by master toy partner Just Play, the new merchandise will launch in the Asia Pacific region this June. Medialinkis will represent the property in Mainland China, Hong Kong, Taiwan, and South East Asia. Dianos will manage consumer products in Korea, and Bradford Licensing will be responsible for licensing the property in India. [Read more...]