Mattel Names Margaret H. Georgiadis as CEO

Mattel LogoMattel Inc. named Margarey H. Georgiadis as chief executive officer, effective Feb. 8, 2017. Georgiadis, who will also join Mattel’s Board of Directors, was most recently president, Americas at Google Inc.

Georgiadis will succeed Christopher A. Sinclair as CEO. Sinclair, who has led the company as chairman and CEO since early 2015, joined Mattel’s Board in 1996 and has served previously as independent lead director and chair of the executive and audit committees. Going forward, he will serve as executive chairman of the board. Richard Dickson stays as president and chief operating officer. [Read more...]

Carine Sroujian Joins ChizComm

chizcomm_logo_finalChizComm Ltd. appointed Carine Sroujian as its new director of marketing and communications, effective immediately. In her new role, Sroujian will oversee projects and global clients, as well as managing daily business operations. [Read more...]

VTech Welcomes UK CMA’s Approval of LeapFrog Acquisition

VtechLFVTech Holdings Limited welcomes the United Kingdom Competition & Markets Authority’s (CMA) decision to give final and unconditional approval to its acquisition of LeapFrog Enterprises Inc. The CMA has published its view on its website that the acquisition will not lead to competition concerns. [Read more...]

Addo Play Ltd. Partners with Black Horse Consulting

AddoPlayAddo Play and Adrian Roche’s Black Horse Consulting are collaborating for Addo’s strategic expansion in the U.S., Canada, and Mexico. [Read more...]

Ninety-Eight Percent of Generation Z Still Shops in Brick-and-Mortar Stores

Despite expectations that the first digitally native generation wants to shop online, a new study released by IBM and the National Retail Federation found that almost all members of Generation Z prefer to shop in brick-and-mortar stores. With the global Gen Z population set to reach 2.6 billion by 2020, retailers need to create a more interactive engagement around their brands, according to the study. The study is based on findings from more than 15,000 consumers ages 12 to 21 from 16 countries. [Read more...]

Spielwarenmesse Reduces Trade Show Duration to Five Days

Logo Spielwarenmesse 2016As of next year, the duration of Spielwarenmesse will be reduced by one day. As of 2018, the dates at the Exhibition Centre in Nuremberg will take place over five days rather than six days. The dates for next year’s show have already been scheduled, from Wednesday, Jan. 31 to Sunday, Feb. 4, 2018. [Read more...]

Hasbro Launches Hanazuki on YouTube and YouTube Kids App

HanazukiHasbro Inc. launched Hanazuki, a story-driven lifestyle brand, with the company’s first-ever animated digital series, Hanazuki Full of Treasures, premiering on YouTube and the YouTube Kids app. [Read more...]

ASTRA Announces 2016 Marketplace & Academy Theme

ASTRAMarketplaceThemeThe theme for the American Specialty Toy Retailing Association (ASTRA)’s 2017 Marketplace & Academy is Mighty Together: Inspired by the Power of Play. The event will take place in Philadelphia from June 25 to 28. For the first time, the Marketplace exhibit hall will be expanded to three full days. [Read more...]

Toy Sales Grew 26 Percent the Week Before Christmas


Dollar sales in the eighth week of the 2016 holiday shopping season were 16 percent higher than the same week last year, according to The NPD Group’s weekly point-of-sale results for key general merchandise categories across in-store and online channels. Toy sales grew 26 percent that week.  [Read more...]

Hasbro Launches Worldwide Vote for Fans to Pick All Eight Monopoly Tokens

MonopolyCurrentTokensHasbro Inc. launched the Monopoly Token Madness Vote, which leaves the fate of the eight current Monopoly tokens—the Scottie dog, top hat, car, thimble, boot, wheelbarrow, battleship, and cat—in the hands of fans.

Through Jan. 3, fans worldwide can visit to choose eight tokens they’d like to see in the next generation of the game. Fans can pick the tokens from a list of more than 50 contenders, including the current tokens and the new options such as a penguin, rubber duck, and bunny slipper. Hasbro will reveal the results of the vote on World Monopoly Day, Mar. 19. [Read more...]