A private equity firm, Aterian Investment Partners, announced today that one of its affiliates has acquired Backyard Discovery, a designer, manufacturer, distributor, and installer of play sets in North America. Founded in 1968 and headquartered in Pittsburg, Kan., Aterian designs and manufactures swing sets, playhouses, patio products, and more under brands such as Backyard Adventures and Leisure Time Products.
Women in Toys (WIT) has gathered business executives, celebrities, government officials, and more for the panel slate of its upcoming WIT Empowerment Day. Scheduled to take place on October 5 at the Dallas Market Center, WIT Empowerment Day will provide opportunities to meet with panelists, as well as more than a dozen hand-selected expert industry mentors, who can offer advice on how to grow businesses and get concepts to market. The event is free to WIT members.
Daron Worldwide Trading Inc. and Toys and Models Corp., both headquartered in N.J., will combine business activities as of September 1. The two companies are both involved in the manufacture and distribution of model airplanes. As of September 1, their operations will be based out of Daron’s headquarters located in Fairfield, N.J.
Judy Basis passed away Saturday, August 22, 2015. She battled cancer for more than 30 years.
Diane Nelson will add the oversight of Warner Bros. Consumer Products (WBCP) to her current responsibilities as president, DC Entertainment (DCE), and president and chief content officer, Warner Bros. Interactive Entertainment (WBIE). The announcement was made today by Kevin Tsujihara, the chairman and CEO of Warner Bros.
Hasbro has teamed up with the crowdfunding website Indiegogo to find the next hit face-to-face party game, which the toymaker can help cultivate and bring to market. The toymaker is calling on game designers nationwide to share ideas for a new party game at www.nextgreatgamechallenge.com.
Walmart has released its Chosen by Kids list, which features the top toys of the year as chosen by 1,000 kids. The retailer asked them to choose their favorite toys from among the newest items by Hasbro, Mattel, Spin Master, and Zing. For consumers’ convenience during this upcoming shopping season, the list is organized by gender and age, as well as by the categories Future Foodies, Veterinarians in Training, Dreaming Design Stars, and Adventure-Seekers in the Making.
Wal-Mart Stores Inc. will bring forward its holiday layaway program by two weeks, in what has been viewed as a move to get ahead of year-end demand for toys, and to generate sales of upcoming Star Wars toys. As reported by Reuters, Anne Marie Kehoe, the vice president of toys for Wal-Mart, said in a briefing that shoppers can utilize the program starting August 28, two weeks earlier than last year.