The Bananagrams Challenge, the first official U.S. Bananagrams school tournament, is open for registration to elementary schools throughout Rhode Island, Connecticut, and Massachusetts. The free-to-enter challenge is intended to help boost vocabulary and spelling skills in classrooms and after-school programs.
Flipsies, a new line from VTech combining traditional role play with collectible dolls, accessories, and VTech’s proprietary MagicPoint interactive technology, is now available everywhere. Flipsies offers a variety of ways to play and has eight introductory themes that encourage girls to be anything they want to be, whether it’s a doctor, a marine biologist, a teacher, a baker, a rock star, a veterinarian, a fashion designer, or a princess.
Rashti & Rashti has acquired Prestige Toy Corporation, a producer of infant plush toy products. Along with the Prestige brand, Rashti & Rashti has obtained several licenses for plush through the deal, including Elf on a Shelf, Fisher Price, Sesame Street, Rudolph the Red Nose Reindeer, and both Garanimals and Grin and Grow, which are exclusive to Wal-Mart.
For the first time, LeapFrog is offering its learning content on a tablet made specifically for sale in the consumer electronics section of stores. The LeapFrog Epic, from LeapFrog Enterprises Inc., tablet adapts as a child grows, delivering access to personalized learning experiences that auto-level with a child’s progress.
K’NEX Brands launched Brave & Beautiful, a video marketing campaign that coincides with their new Mighty Makers line that encourages and inspires girls to build big ideas and dream even bigger. The Mighty Makers line, which was introduced earlier this year, features STEM-themed engineering toys designed to empower girls through creative, story-based building sets.
Through September 1, toy and gaming industry professionals may submit nominations online for the 2015 Toy & Game Inventor of the Year (TAGIE) Awards, scheduled to take place during Chicago Toy & Game Week. Presented by Hasbro, the awards celebrate the outstanding achievements of inventors, designers, and industry leaders.