Sweet Suite 2016

Green Toys Launches #PledgetoPlay Campaign

GreenToysGreen Toys has launched a #PledgetoPlay campaign to coincide with Earth Month. The company will ask its social and influencer communities and loyal supporters to disconnect from technology for one hour per day and play unplugged with their children and family. The initiative starts with Earth Hour on March 19th and will continue until Earth Day on April 22. [Read more...]

Buffalo Games Named No. 1 Adult Jigsaw Puzzle Manufacturer in the U.S.

Buffalo Games LogoBuffalo Games is the No. 1 adult jigsaw puzzle manufacturer in the United States, according to data released The NPD Group, the company claimed the spot last January and has remained on the top spot since.

The company has experienced rapid growth since 2014, gaining 12 points in market share in the past two years to end 2015 as the industry leader with a 29 percent dollar share. Buffalo Games attributes its growth to strong relationships with their retail partners and opportunities to work with top-tier licensors in the entertainment industry and art world, including Warner Bros., Disney, and many more

Angry Birds to Receive the Madame Tussauds Treatment

Angry Birds Madam TussaudsA new experience starring larger than life figures of larger than life Angry Birds – Red, Chuck and Bomb, will open at Madame Tussauds London in the run up to the release of The Angry Birds Movie. The  digital experience will be in London from the end of April until July, before touring Madame Tussauds attractions around the world. [Read more...]

Captain Action Ultraman Package Goes Retro

Ultraman Figure 1Captain Action Enterprises, LLC revealed Medicom Toy Corporation’s packaging for the long-lost Ultraman outfit. The retro packaging is reminiscent of the original sixties line of Captain Action superhero costume sets. As previously revealed, the Ultraman set was originally planned to be a part of the popular super-hero line of costume sets used in conjunction with the iconic 12-inch Captain Action figure. [Read more...]

ChizComm Selects Winner of #GetChizzyWithIt Contest

chizcomm_logo_finalChizComm Ltd. has chosen Whiffer Sniffers as its #GetChizzyWithIt contest, and will be working with the brand on initial launch plans on April 1. ChizComm is also offering two runner-ups, Yellow Scope and Duke Toy Co., a free marketing and PR consultation. [Read more...]

Toys “R” Us Canada Hires Next CPO

Toys R Us (Canada) Ltd.-Twelve-year-old Émile BurbidgeToys “R” Us Canada has hired 12-year-old Émile Burbidge from Saint-Bruno, Québec, as its new Chief Play Officer. As CPO, Burbidge will spend a year playing with and becoming an expert on the hottest new toys from Toys “R” Us and providing his recommendations to parents and gift-givers. [Read more...]

Spin Master, Ducati Partner for Meccano Motorcycle

DucatiMonsterSpin Master Corp. has signed a global agreement with Ducati to create and market Meccano building set versions of Ducati motorcycles. The Ducati Monster 1200 S Build and Play features coil-spring suspension, multi-piece wheels, and real steering. It also has details such as a functioning kickstand and a side-mounted staggered shotgun exhaust.

The Ducati Monster 1200 S is now available at major retailers.

Marvel Battlegrounds Launches for Disney Infinity 3.0 Edition

MarvelBattlegroundsimage copyDisney Interactive and Marvel today launched the Marvel Battlegrounds Play Set for Disney Infinity 3.0 Edition. Developed by United Front Games in partnership with Avalanche Software, Marvel Battlegrounds is the first Disney Infinity play set to introduce a new four-player, local co-op, brawler style gameplay. The set features an original Marvel storyline and full compatibility for all Disney Infinity Marvel figures, including new characters: Captain America–The First Avenger, Ant-Man, and Black Panther, whose costumes are inspired by the upcoming film Marvel’s Captain America: Civil War. [Read more...]

Auldey Launches Super Wings in North America​

Auldey Toys North America Jett Jerome Donnie and DizzyAuldey Toys North America has launched its line of Super Wings toys in the U.S. The line includes play sets, transforming characters, and more, based on the gang from the preschool TV show.  [Read more...]

North American Bear Co. Launches Todd Parr Collection

Supper Time Logo

The North American Bear Co. has launched a licensed collection from New York Times bestselling children’s book author and illustrator, Todd Parr. Fans will recognize the characters in the new plush collection inspired by the author’s most popular children’s books, Animals in Underwear ABC and Doggy Kisses 123.

North American Bear Co.’s licensed Todd Parr plush collection features an array of friends in soft velour with embroidered facial features. The vibrantly colored 6-inch Chick, Pig and Skunk, and 10-inch Walrus each come with removable underwear for dress-up play. The playful pooches—a 10-inch satin-crowned pooch and 6-inch pups—from Doggy Kisses 123 wear heart appliquéd capes.