ChinaToyExpoChina Toy Expo will take place from October 20 to 22 at Shanghai International Expo Center, at the same time as China Kids Expo and China Licensing Expo. Hosted by China Toy & Juvenile Products Association (CTJPA), the combined shows will feature 1,400 factories and roughly 200,000 toys, games, preschool supplies, and baby products aimed at global buyers.

At China Toy Expo, nearly 20 production regions including Chenghai, Dongguan, Baoying, and Gaomi will be represented, and more than 87 percent of the exhibitors will be export-ready Chinese toy manufacturers seeking overseas partners. To meet the requests of worldwide buyers, China Toy Expo will launch two new halls to accommodate almost 300 toy factories.

By segment, exhibitors of playground equipment and plush toys will increase by more than 60 percent and 30 percent, respectively.

About the author

Phil Guie

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.

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