China Toy Fair


COMMENTARY: Playmates Has Turtle Power

Those teenage “heroes in a half-shell” are back, and their pizza-slinging and sewer-crawling skills are better than ever. As a child of the late 80s and early 90s, I was a huge fan of the Teenage Mutant Ninja Turtles and all their Southern California-inspired catch phrases—from “cowabunga” to “tubuloso.” Lucky for me, if I’m in need of a totally far out fight scene featuring Michelangelo and Shredder’s foot soldiers, I can flip to Nickelodeon’s re-vamp of the 1987 cartoon. Playmates Toys, which produced the toys for the original television series, is also back with fresh products featuring the new generation of Splinter’s ninja apprentices. Here are a few favorites from Playmates Toys’ TMNT lineup:

flingersactionfigures_group1Teenage Mutant Ninja Turtles Flingers Deluxe Action Figures                       

With the ability to fling out projectiles to take out the enemy, the Flingers Deluxe Action Figures come fully equipped and ready for battle. Kids simply load the different projectiles into the backpacks of each figure, roll the figures across a hard surface and watch as the contents of their backpacks launch.

Each figure comes decked out in battle armor and with personal projectiles. Leonardo launches 10 sewer lids and Michelangelo includes 10 pizza pie discs. Donatello includes three Bo Staffs and Raphael includes three Sai weapons that can be thrown to knock out enemy combatants.

anchovyalleypopuppizzaplayset1Teenage Mutant Ninja Turtles Anchovy Alley Pop Up Pizza Playset

Playmates Toys has combined the compact look and feel of a pizza box with a fully featured playset in the new Anchovy Alley Pop-Up Pizza Playset. The pizza box pops open into a subway scene that stands 18 inches tall and includes a portable pizza oven that flings fresh pizzas, floor traps, a trick sewer cover that throws the bad guys for a loop, and an abandoned subway tunnel. The play set is compatible with most Turtles basic action figures.

Classic_Raphael_puClassic Collection Action Figures

For those nostalgic for their childhoods, the Classic Collection Action Figures reflect the look of the original Teenage Mutant Ninja Turtles from the 80’s TV show. The assortment includes the Turtles arch-nemsis’ Bebop and Rocksteady. Each figure stands 6 inches tall, features more than 30 points of articulation, and is detailed to appeal to the action figure collector. Each figure will come with its core Ninja weapons and a personalized sewer lid cover name base.

For more commentary from Loren, check back often. Views expressed in this column are solely those of the author and do not necessarily reflect the views of The Toy Book as a whole. We hope that you will share your comments and feedback below. Until next time!