A new Disney store is slated to open in New York City’s Times Square in the fall. The retail space at 1540 Broadway, between 45th and 46th streets, will include an interactive Disney Princess castle, a children’s theater featuring the latest Disney entertainment, and special events such as celebrity appearances and children’s activities. Renovations will begin soon.
Over the next five years, Disney Store plans to strategically balance its retail portfolio, enter new markets, and transform more than 300 locations across the U.S. and Europe to feature the new design. The lease for the new space was signed with Vornado Realty Trust, negotiated by RCS Real Estate Advisors, and brokered by SRS Real Estate Partners.