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Mattel Plans to Reinvent Company and Deliver Enhanced, Sustainable Growth

Mattel unveiled its strategic growth plan during the company's Investor Day event in New York City. CEO Margo Georgiadis and members of the management team presented the strategic plan and the company's medium-term financial framework.
 
Mattel's clear strategy for growth is focused on building its Power Brands (American Girl, Barbie, Fisher-Price, Hot Wheels, and Thomas & Friends) into 360-degree connected systems of play and experiences; accelerating growth in emerging markets; and transforming its innovation pipeline. Management anticipates that reshaping operations and reallocating resources will unlock substantial reinvestment funds for growth, and will improve speed to market. Mattel's large base of consistent revenue from core brands will continue to produce ongoing cash flow; and the company will maintain a strong balance sheet to support its growth strategy. Read more…

Hasbro Sets 100-Percent Renewable Energy and Carbon Neutrality Goal

Hasbro Inc. set a 100-percent renewable energy use and carbon neutrality goal across its owned and operated global operations. For the past two years, the company has achieved its previous goal of 100 percent renewable energy and carbon neutrality in the U.S.
 
Hasbro purchased 25,699 megawatt-hours of renewable energy certificates (RECs) to address 99.6 percent of its 2016 global electricity consumption. Additionally, the company purchased carbon offsets in 2016 to address its global carbon footprint. Cumulatively, this reduction in Hasbro's carbon footprint is similar to growing 766,411 trees per year for 10 years or not using 69,513 barrels of oil. Read more…

Alpha Group, Man of Action Partner to Create New Animated Series

Alpha Group US LLC and Man of Action Entertainment, creator of Ben 10 and Big Hero 6, partnered to write and produce a new original animated series. Matthew Wexler (Paw Patrol and Bakugan) of WexWorks Media, joined the project as the executive producer.

Moose Toys Adds Bonus Day for Pop-Up Shopkins Macaron Café in NYC

Due to the fan response to the first Shopkins Macaron Café in New York City, Moose Toys will extend the pop-up experience for an extra day on Tuesday, June 20. There will be three timeslots that fans can visit—12:30 p.m., 2:00 p.m., and 3:30 p.m.—and reservations are required.
 
The café is located at 35 N Moore St. in Tribeca. Fans that were waitlisted should check the email address they provided to see if they are invited to attend the bonus day.

Lego Worlds Adds Classic Space DLC Pack

The first downloadable themed content pack for Lego Worlds will be available July 5 from Warner Bros. Interactive Entertainment, TT Games, and The Lego Group. The Classic Space Pack will include new quests, characters, builds, and vehicles from the Lego Space plays sets.
 
Players can blast off, explore the farthest reaches of space, and embark on new adventures with friends as they travel across Worlds in a Space Buggy, fly through the atmosphere in the Space Cruiser, excavate the new Moon biome in the Mineral Detector, or land the one man spaceship on the new Classic Space Theme World.
 
LEGO Worlds will also be coming to Nintendo Switch this fall, and is now available for pre-order. The physical version features access to two bonus packs of premium DLC including Classic Space, and a digital version features the base game with the DLC available separately on the eShop.

Mattel, Fosun to Launch Child Development Clubs in China

Mattel Inc. signed an agreement to form a new joint venture with Fosun Group, subject to Chinese regulatory approvals, to introduce a network of learning and play clubs for children and families across China.
 
Mattel will contribute to the design of a custom development program, aiming to incorporate hands-on play experiences as part of the educational services offered at the clubs. Fosun's Club Med subsidiary will apply its experience in operating kids' clubs, including event design, process creation, and trainings. Read more…

TIF Hosts Annual Play Your Part LA Event

The Toy Industry Foundation (TIF) in partnership with National Court Appointed Special Advocate Association (National CASA) hosted the annual "Play Your Part LA" event, with nearly 300 toy industry volunteers. More than 60,000 toys were donated to kids in foster care throughout Southern California and across 10 states.
 
About 50 toy companies participated in the event, through either a toy donation, sponsorship, or volunteer effort, including Jakks Pacific, Mattel, and Spin Master. Industry-wide volunteers sorted toys and wrote letters of support at “inspiration stations.” These toys and letters were placed in special care packages that are being shipped to 50 National CASA chapters. Read more…
 

Carrera of America Names New President

Carrera of America named Rick Greenberg as the company's president.
 
Greenberg previously led the national and global sales teams as the president and CEO of Shelcore Toys, where he oversaw a toy manufacturing company with 67 global markets and negotiated long-term licensing agreements with Disney, DWE, and more before selling Shelcore in 2006. Most recently, he served as the principal and business development advisor for Radiate (R88) LLC.

TMI Toymarketing Intl. Inc. Owner Retires

Wilfried G. Demisch, owner and president of TMI Toymarketing Intl. Inc., announced retirement from his business and the closure of the company by July 31.
 
The company has been importing and distributing the Gymnic Line to specialty toy retailers for more than 32 years. Kettler International Inc. will be the new exclusive U.S. distributor effective August 1.

Mattel Elects Ynon Kreiz to Board of Directors

Mattel Inc. elected Ynon Kreiz to serve on its Board of Directors, effective June 13.
 
Kreiz brings more than 20 years of experience in the media and entertainment industry. He most recently served as chairman and CEO of Maker Studios, and previously served as chairman and CEO of Endemol, an independent television production company. Prior to that he served as Chairman and CEO of Fox Kids Europe, which he co-founded and expanded into 56 countries. Read more…

Toys "R" Us Reports Q1 Results

Toys "R" Us reported financial results for the first quarter of fiscal 2017, which ended April 29, 2017. Net loss increased $38 million to $168 million for the quarter, and consolidated adjusted EBITDA was $44 million for the quarter, a decline of $35 million.
 
Consolidated net sales were $2.2 billion, a decrease of $113 million compared to the prior year period. Excluding a $24 million negative impact from foreign currency translation, net sales declined by $89 million largely attributable to declines in the baby category. Read more…

June 15, 2017
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