Hornby 100

Hornby Hobbies is continuing its 100th anniversary celebration with a #Hornby100 social media takeover filled with new product announcements.

The month-long campaign kicked off with a collaboration between the company’s Hornby and Corgi brands: the Hornby Centenary Bristol Lodekka double-decker bus.

Corgi’s die-cast bus is the latest in a full range of commemorative products that honor the legacy established with the debut of Frank Hornby’s first model train in 1920. The limited-edition products will celebrate each decade over the last century and will be shipped in vintage style packaging to reflect the era. Items will include tinplate locomotives, die-cast vehicles, complete train sets, gold-plated locomotives, and more.

The livery on the Bristol Lodekka carries many of the brand names and logos synonymous with Hornby throughout the last 100 years, with the destination board displaying either Binns Road No. 20 or Westwood No. 64 denoting the year that Lines Bros acquired Hornby.

Hornby’s anniversary product range can be found at specialty retailers and on the official site. Additional products will be revealed throughout July across the company’s social networks.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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