Just Play was named the master toy partner for Floogals, Zodiac Kids Studios’ animation series for the U.S. and Canada. Brand Activation Consulting helped secure the deal, as the consumer products agents for Floogals in the U.S. The 52 x 11-minute series launched on Sprout earlier this year.
Floogals has sold to Discovery Kids (Latin America), TVO & Knowledge Network (Canada), Hop! Channel (Israel), Spectrum Film (Indonesia), RTV (Malaysia), YLE (Finland), Canal Panda (Portugal), and MBC (Middle East). The show is a mix of photo real CGI and live action for preschool TV and is a story about pocket-sized aliens Fleeker, Flo, and Boomer on an adventure to explore earth.
Zodiak Kids owns worldwide distribution and licensing rights to Floogals, and Discovery Kids represents the licensing rights in Latin America.
