LeapFrog Enterprises, Inc., will release Touch Magic, a new line of interactive toys that encourage learning and exploration through intuitive touch technology. These touch-enabled toys bring colorful graphics and kid themes together to deliver a fun, interactive experience. The Touch Magic line introduces early literacy, musical creativity, numbers, and early vocabulary. The launch portfolio includes Touch Magic Learning Bus, Touch Magic Rockin’ Guitar, Touch Magic Counting Train, and Touch Magic Discovery Town.

The Touch Magic products are recommended for children 2 years old and up. Touch Magic is now available at leapfrog.com, online, and at major retailers in the U.S., Canada, UK, Ireland, France, and Spain. It will be available in select other countries such as the Middle East, Australia, New Zealand, South Africa, Hong Kong, Singapore, Philippines, Korea, Thailand, and other Asian countries this fall.

For more information on Touch Magic, visit leapfrog.com/toys.

This post was originally written by Sierra McCleary-Harris and published by ToyBook.com. For more news, visit www.toybook.com, follow The Toy Book on Twitter, and like The Toy Book on Facebook. The Toy Book is a bimonthly trade magazine covering the toy industry, published by Adventure Publishing Group.