Little Charmers‘ portfolio of toy licensees has grown by a few more partners, reports Corus Entertainment’s Nelvana Enterprises, which co-produces the Little Charmers animated series.
The newly signed partners include Stoneridge Cycle Ltd. for bicycles, scooters, skateboards, inline skates, and protective gear in Canada; Pamson Pacific Enterprises for outdoor seasonal toys; Primary Colors Corporation for cookies and fruit snacks; and MediBadge Inc. for stickers and sticker sets within the medical and financial institution channels.
These partners join a merchandising program led by master toy partner Spin Master, which recently released a collection aimed at kids ages 2 to 5, and includes mini figurines, plush, dolls, and role play.
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