China Toy Fair


Mamas & Papas Introduces the armadillo Stroller

2241h5400_xlMamas & Papas introduces its newest stroller, the armadillo. A Mamas & Papas survey found that one in every two parents with kids under the age of five are not satisfied with their current strollers. Additionally, more than two in three parents (68 percent) feel that it is better to have a secondary stroller than to have a single stroller for all of their activities. In fact, more than 21 percent have purchased three or more strollers for just one child.

Mamas & Papas have commissioned this research to determine what American parents are looking for from the products they use at each key stage of their parental journey.

The armadillo meets the needs that parents expressed in the survey, including ease of open and fold. Fifty-eight percent of parents believe that their current stroller is not as easy to open and fold as they would like it to be, while 48 percent cite ease of open and fold as their top desired feature. The armadillo quickly and easily opens, and folds in seconds with just one hand. Its inward fold also protects the fabric, while its seat for baby lies flat for use from birth and is well padded for long naps.

Available in stores nationwide and online the armadillo retails and is available in Lemon Drop, Black Licorice, Blue Fizz, Coral Pink, and Stripe with matching liner.