Mattel Inc. has appointed four executives to senior roles to enhance the company’s leadership expertise as it begins to implement a plan to deliver improved performance.
Richard Gros will serve as chief human resources officer, and will lead Mattel’s efforts in becoming more innovative and performance-driven. Juliana Chugg has been appointed global core brands officer, and will oversee all aspects of marketing strategy, creative execution, and product development across Mattel’s brands.
Catherine Balsam-Schwaber will be chief content officer, and will lead Mattel’s efforts to implement an integrated strategy for content creation and distribution, digital, and media that connects consumers with the company’s brands. John Vandemore will serve as chief financial officer of global brands and commercial, and will be responsible for financial strategy and performance metrics for the global brand portfolio, as well as North America and international commercial organizations.