MEGA Brands Inks New Deal for Dinosaur Train

As part of a partnership with MEGA Brands, Inc., there will be a new line of Dinosaur Train toys hitting store shelves in North America beginning spring 2011. The new Mega Bloks products will launch worldwide fall 2011.

The deal by The Jim Henson Company, creator of Dinosaur Train, grants Mega Brands worldwide, multi-year licensing rights for the line of preschool construction toys.

Created by Craig Bartlett (Hey Arnold!), Dinosaur Train airs on PBS Kids.

About the author

Justin McCraw

Justin McCraw

Summer 2010 intern for The Toy Book/Specialty Toys & Gifts

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