Moose Toys, Illumination, and Universal Brand Development partnered to launch Mineez, a new line of collectibles featuring characters from the Despicable Me universe. The range will debut this summer along with the release of Despicable Me 3. Mineez marks the first collectible line for the franchise.
Mineez will include characters from the new film, previous movies, and the franchise’s short-form content, as well as never-before-seen characters. The range features micro collectible figure packs, play sets, backpack hangers, novelty collectibles, and plush.