Source: Moose Toys

This week, Walmart held its seventh annual Supplier Growth Forum as a virtual event in place of the usual in-person gathering that typically takes place in Rogers, Arkansas. Amid the yearly updates on the retail giant’s strategic initiatives, key focus areas, future growth strategies, Walmart issues its Supplier of the year Awards to leading suppliers in each major product category.

Moose Toys scored the top honor as the 2020 Walmart Toy Supplier of the Year.

“It is truly an honor to be recognized with this award by Walmart who continues to be one of our most valued global partners,” says Glenn Abell, president, Moose Toys USA. “Moose first received Walmart’s Toy Supplier of the Year award in 2015, and I am so proud of the hard work and dedication that has put Moose in a position to be recognized again as Toy Supplier of the Year for 2020.”

Related: State of the Industry Q&A 2021: Moose Toys

Last year, Moose secured placement for several growing lines within Walmart toy departments at a time when the U.S. toy industry grew at a record pace.

Select products from Moose Toys’ 2021 lineup | Source: Moose Toys/The Toy Book

“We have our strongest lineup yet for 2021 across our most popular brands, including Squeakee, Heroes of Goo Jit Zu, Treasure X, Kindi Kids, Bluey, and more, as well as exciting new introductions,” Abell says. “We look forward to continued momentum this year. Most of all, this is a recognition of the tremendous partnership between the Walmart merchant team and Moose staff in Bentonville who are supported by so many talented colleagues in Los Angeles, Hong Kong, and Melbourne.”

Moose Toys’ latest products are hitting stores now, including the new Real Littles line, Kindi Kids Minis, Squeakee Minis, and more.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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