My Gym LogoMy Gym Children’s Fitness Center has entered into a strategic alliance with Kids II to incorporate its Oball product line into My Gym’s fitness curriculum. The partnership goes into effect with a three-month program across My Gym locations in the U.S. and Canada.

The Oball product line
The Oball product line

Mary M. Mueller, Head of Global Alliances for My Gym, and Alyson Grubard, Head of Brand Development for Kids II, brokered the Kids II/My Gym Children’s Fitness Center brand alliance. My Gym will include Oball into the curriculum of four of its classes, reaching children from age 7 months to 3 years and over.

About the author

Phil Guie

Phil Guie

Phil Guie is an associate editor at Adventure Publishing Group. He writes and edits articles for The Toy Book and The Licensing Book. Phil also serves as lead editor for The Toy Book Blog and The Toy Report newsletter, and manages social media for The Toy Book. But of course, Phil’s pride and joy are his weekly reviews for The Toy Insider, in which he writes about video games, movies, and other cool things. His hobbies include comics, baking, fidgeting, and traveling to off-the-beaten places and making new friends.

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