The Joester Loria Group, the exclusive licensing agency for the Pinkalicious picture book series, is expanding the brand with a new consumer products program and a new collection of Pinkalicious merchandise. The book series includes the original book title Pinkalicious and two sequels, Purplicious and Goldilicious.
JAKKS Pacific will debut a line of “pinktastic” dolls, toys, and activity items inspired by the series. The line––available at Wal-Mart stores in the fall––will include a small doll assortment of three, a large Pinkalicious doll outfitted in fairy princess wings and a crown, a plush doll of Pinkalicious’s friend Goldie, and the Pinkalicious Activity Easel that includes pink paper, markers, glitter, and stickers.
CDI, part of the JAKKS group, will launch roleplay items this fall, including Pinkalicious dresses, tiara, shoes, gloves, and a cupcake decorating set.
Disguise will release the Deluxe Pinkalicious Halloween costume complete with the character’s iconic pink dress, wand, and tiara. The costume will be available for fall/Halloween 2010.
Fundex will release Pinkalicious interactive card and board games for fall 2010. The co-branded games will include Pinkalicious UNO game and Pinkalicious Scrabble Jr.
Ceaco’s Pinkalicious product line will include 24-100 piece puzzles of all shapes and sizes for kids ages three and older. Included in the puzzle line will be a 24-piece puzzle with glitter, a 24-piece floor puzzle, a 36-piece puzzle and memory game, and more.
The Pinkalicious products will round out with dolls from Madame Alexander. The company will offer an 8-inch Pinkalicious figure with wand, a 9-inch collectible doll with wand and mirror, and 18-inch cloth Pinkalicious collectible dolls.
