It’s that time of year again! We are now collecting editorial submissions for The Toy Book‘s February New York Toy Fair issue! The deadline is December 13.
The Toy Book‘s February Toy Fair issue will feature coverage of what retail buyers should check out at the show. Please submit product info and high-res 300 dpi images for products that are NEW FOR 2014 ONLY. Due to the large number of submissions we receive, our requirements have changed. Please click “Read more…” to carefully review all of our submission rules and find out where to submit. Thanks! [Read More...]
The newest set of Marvel Minimates, from Diamond Select Toys, has arrived in comic book stores all the way from the Age of Ultron. This set of 2-inch mini-figures also comes packaged with A.O.U. versions of Iron Man and Nick Fury, as well as the first Minimate of Neil Gaiman’s supernatural comic character Angela.
Each Minimate mini-figure has at least 14 points of articulation, and includes a variety of interchangeable parts and accessories. Angela comes with a sword and scabbard, Iron Man has a removable helmet and boot jets, Nick Fury has a rifle and jet pack, and Ultron sports six fully poseable arms.
BAE Systems employees have presented military families across the San Diego area with new bicycles, safety helmets, and toys during the holiday season. The employees in Rancho Bernardo have raised enough money through fundraising events and personal contributions to donate 500 new bikes and helmets. The annual bike drive has taken place since 1995, and [...]
A pop-up art exhibit will open this weekend to celebrate Saban Brands’ Power Rangers’ 20th anniversary. The exhibition, 20 Rangers for 20 Years, was curated by Sweet Streets and will appear at the Toy Art Gallery in Los Angeles on December 7 to 8. Artists and designers from around the world created the painted, 31-inch Ranger [...]
Warner Bros. Consumer Products Unveils Worldwide Licensing Program for The Hobbit: The Desolation of Smaug
Warner Bros. Consumer Products has teamed up with their global licensees to create an array of offerings inspired by the second film of The Hobbit Trilogy, The Hobbit: The Desolation of Smaug, a production of New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM). Global licensees include partners across multiple categories, including toys, apparel, and publishing. Co-master toy licensees The [...]
November 19, 2013 By Ali Mierzejewski
Creata recently launched its new brand, Monster 500, exclusively at Toys “R” Us . The line features 10 characters that race for one of five teams in the Monster 500 speed competition. Each character will be sold as a small, 3-inch die-cast vehicle, but customers can also collect select large character feature vehicles standing 4 inches [...]
November 14, 2013 By Jackie Breyer
I recently had the opportunity to chat with Sherry Gunther-Shugarman, CEO of Popstar Club, which is the manufacturer of the fresh, new doll line, The Beatrix Girls. Sherry gave me an overview of what makes her doll line so unique, and why girls are going to be clamoring for them this holiday season. Where [...]
September 20, 2013 By Guest Blogger
by Rachel Matthews, guest blogger Not too long ago, the Kidz Bop kids found their way performing at venues in New York and New Jersey. Their collection of poppy, top 40 covers has allowed them to produce dozens of compilation albums, launch a U.S. star search, release books, video games, and toys. The line-up of the [...]