Source: People of Play/The Toy Book

People of Play (POP) — the rebranded Chicago Toy & Game Group — has revealed plans for its second Virtual POP Week.

The event takes place on what was formerly Chicago Toy & Game Week leading into the Chicago Toy & Game Fair (CHITAG) that has been sidelined in person for a second year due to the COVID-19 pandemic. Virtual POP Week takes place Nov. 15-20, 2021 and includes The Toy & Game International Innovation Summit; the POP Duo Keynotes Legends & Leaders program; virtual networking in the POP Pub Rooms; live entertainment on the Fair Stages; the annual TAGIE Awards; and the Young Inventors Challenge.

Related: The Toy Insider Experts Reveal the Hottest Toys of 2021

“Our 2021 program is turning out to be one of the most innovative we’ve ever had,” says POP Founder and CEO Mary Couzin. “We’re bringing our industry and other entertainment industries together in new and exciting ways to share ideas and cross-pollinate.  We’re creating network opportunities, bringing in the highest caliber of diverse speakers we’ve ever had, and awarding deserving companies and kids with both the TAGIE awards and Young Inventor’s Challenge as well as stages of entertainment at the Fair.  There’s something for everyone.”

This year’s event features keynote speakers, including Mattel’s Richard Dickson and Robbie Brenner, Mego’s Marty Abrams, The Nacelle Co.’s Brian Volk-Weiss, Michele Litzky of Litzky PR, and more. For a full schedule of speakers and events, click here.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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