China Toy Fair


Petition Launched For Female Lego Set

A petition asking Lego to release a set of female scientist figures is garnering a substantial amount of attention. The driving force behind this petition is Melissa Wardy, a mom from Wisconsin who discovered after toy shopping with her 7-year-old daughter that female characters make up only 16 percent of the mini figures toy sets offered by Lego.

Melissa also learned that Lego held a public contest earlier this year, and an all-female figure set was entered representing “smart, adventurous, and strong women in STEM jobs—such as paleontology, astronomy, chemistry, and firefighting.” The series submission has gained the 10,000 votes needed for Lego to consider producing it.

Melissa launched the petition as an effort to urge Lego to not just only consider creating the set, but to actually bring the female scientist set to stores. If this petition sparks an interest in you, you can check out it out here: https://www.change.org/legowomen.

Melissa Wardy’s daughter, Amelia, talks about how disappointed she was after her trip down the toy aisle: