Playmates Appoints Distribution Partners for New TMNT Toy Line

Playmates Toys, Inc., has appointed marketing and distribution partners across a number of international markets for toys inspired by Nickelodeon’s all-new CG-animated Teenage Mutant Ninja Turtles. Currently in production, the show is set to premiere next fall, followed by the theatrical release from Paramount Pictures. The all-new Teenage Mutant Ninja Turtles toy line by Playmates is scheduled to launch next fall in the U.S. and Canada, to coincide with the series premiere. The line will be available in most international markets in 2013.

Marketing and distribution partners include Headstart for Australia; Spin Master for Canada; the Giochi Preziosi Group for European countries, including Belgium, France, Greece, Italy, the Netherlands, Spain, Turkey, and UK; Stadlbauer for Germany, Austria, and Switzerland; Toy Triangle for the Middle East and North African region; Planet Fun for New Zealand; Concetra for Portugal; Gulliver for Russia; and Prima Toys for South Africa.