Roblox Corp. is on track to payout $30 million to independent developers this year fueled by its growth, which now has more than 56 million monthly players worldwide. The announcement will be made at the company’s third annual Roblox Developer’s Conference in San Jose, California from July 21 to 23. The payout signifies a strategic acceleration in developer payouts over the past three years, which amounted to $2.5 million in 2015 and $5.5 million last year.
The rise in payouts is a direct result of Roblox’s rapid growth in monthly active players combined with a recent increase in payouts the company makes available to its user-generated community, a jump that lifted a maximum of $140,000 per month to $1,050,000 per month. This increase – extended to the more than 1.7 million and growing creators – will make it possible for two of the platform’s top developers to earn more than $2 million this year alone. Roblox’s top games are now making over $100,000 a month.
Roblox also expands offline with a first-ever user-generated toy line from Jazwares. The toys include exclusive codes to unlock in-game surprises and features creations from the game’s most popular independent developers, including toys based on user generated creations such as the Roblox High School and Work at a Pizza Place. The line is available at Toys “R” Us, additional retailers, and online at www.roblox.com and www.jazwares.com.