Source: Spielwarenmesse eG

Spielwarenmesse is back in action, and with it comes the ToyAwards.

To formally welcome visitors to the 72nd Spielwarenmesse international trade fair in Nuremberg, Germany, the 2023 ToyAwards winners were unveiled at the annual PressPreview event. Winners were selected by a 13-member international jury.

View the full list of 2023 ToyAwards winners below.

Baby & Infant (0-3)

EverEarth 7-in-1 Space Activity Cube (EverEarth Europe)

The jury says: “The design of the Cube really catches the eye — it needs no technology and yet it’s smart,”

Preschool (3-6)

Yummy Bear Scale (Topbright)

The jury says: “What’s impressive about this educationally valuable toy is the intuitive learning and child-appropriate re-working of a well-known principle.”

School Kids (6-10)

History of Life on Earth (Clementoni)

The jury says: “The range of experiments and the entertainment that the kit provides are particularly worth mentioning.”

Related: Stay on the Pulse of Play with ‘The BIG Toy Book’ in 2023

Teenagers & Adults (10+)

Miika K.I. (Franckh-Kosmos)

The jury says: “The consistent nature of the concept, its integration into a comic, and the ability to specify your own gestures deserve a great deal of praise.”

Startup

PAW Patrol AR Tattoos & Stickers (HoloToyz)

The jury says: “Remarkably innovative.”

Sustainability

Creative Building Blocks (BAVVIC)

The jury says: “The tactile feel of the building blocks stands out.”

More information about the ToyAward and the jury is available at toyaward.com.

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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